News By Tag
News By Location
Goya Global 2018: "Trust your Product"
By: Abasto Magazine
Goya Foods, a U.S. Hispanic owned food company, began its multicultural food and beverage tradeshow, Goya Global "A Fusion of Cultures," on October 2nd at the Marriott of Glenpointe in Teaneck, New Jersey.
Abasto Magazine is present at the Goya Global trade show that runs through Friday, October 5th and spoke with Goya president and CEO, Robert I. Unanue, on what advice he would give a food company that wants to enter the U.S. market.
"I would say to trust your product, stay authentic to your brand and make sure it is a product that adapts to the market, that is convenient. Goya foods brings a lot of those products from South America," Unanue told Abasto.
The trade show's goals for attendees are to expand knowledge of the unique food product need for different ethnic consumers, learn about Goya's product portfolio, enhance their knowledge of nutrition and learn about Goya's olive oil production and product line in Seville, Spain.
The Goya Global show will also offer… to read the complete story, click on this link https://abasto.com/