Moldova: Host of the Third Global Conference on Wine Tourism

By: Moldova Travel
 
 
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CHISINAU, Moldova - Sept. 18, 2018 - PRLog -- Moldova, one of the world's top 20 wine-exporting countries, hosted the third annual Global Conference on Wine Tourism organized by the World Tourism Organization (UNWTO) from September 6-7, 2018. The conference focused on rural development through wine tourism, a goal of the 2030 Sustainability Development Goals accepted at the 2015 United Nations summit.

The conference reiterated Moldova's position as a world leader in quality wine production. The gathering also solidified the country's commitment to responsible best practices in the increasingly critical and influential tourism industry. Thirty-one countries participated in the conference and approximately 250 national and international participants were in attendance. Among the speakers were Prime Minister Pavel Filip of the Republic of Moldova and Deputy Secretary-General Jaime Cabal of the UNWTO.

The event's official inauguration took place at Castel Mimi. The first and most sumptuous wine "chateau" in Moldova, it is a fascinating tourist destination and an architectural monument of national importance. Located 30km from Chisinau, Castel MIMI was founded in 1893 by the last governor of Bessarabia, Constantin Mimi.

Moldova (http://moldova.travel/)—a burgeoning culture, gastronomy, and adventure travel destination located between Romania and Ukraine along the Danube River—hosted the conference guests, who attended workshops and speeches on the facets of creating sustainable rural tourism. During the event, activities promoted local wine tourism and Moldova's tourism offer, including guided tours, wine tastings, and handicraft exhibits. Conference goers experienced the country's authenticity, which helped shape their impression of its tourism potential.

The event ended with a festive ceremony, on September 7, at the famous Cricova cellars, an object of national cultural heritage. tMoldovan organizers — together with representatives of previous hosts, Georgia and Argentina — officially passed the conference to the representative of Chile, which will host the Fourth Global Conference on Wine Tourism in 2019.

At the closing ceremony, General Director Rodica Verbeniuc of the Moldovan Investment Agency spoke of the positive impact of wine tourism on the economy and the future of tourism through wine.

"Wine tourism is not only a means for wines, it is to increase their income," said Verbeniuc, who believes that sustainability and mindful planning are key to generating tourism with lasting influence. "We are talking about a certain approach to rural and cultural tourism, and this requires a holistic approach in terms of destination management."

Zurab Polokashvili, the General Secretary, World Tourism Organizațion reiterated this sentiment: "Tourism is a priority for the authorities. For example, Georgia now receives over 6.5 million tourists per year, double the number of our country's population. I am convinced that soon it will be the same in Moldova. Having your hospitality, nature, culture and unique traditions in the world, and benefiting from the experience of Georgia, Spain or any other country, you will succeed. After all, the role of our organization is precisely to support the Member States and to help them develop the tourism sector."

In May 2018, Moldova's Cabinet of Ministers approved a draft law on the ratification of an agreement between the Republic's government and the UNWTO on the organization of the Third World Wine Tourism Conference (http://affiliatemembers.unwto.org/event/3rd-unwto-global-...) of the World Tourism Organization. The conclusion was that Moldova's tourism industry is ripe with potential, media coverage, and could work in concert with economy and the society at large. And, though wine tourism is still young, the sector will provide many opportunities for development and growth.

"The agreement will have a positive effect on the economy, placing our country in the top tourist destinations, including world wine, increasing the flow of foreign tourists, creating conditions for attracting foreign investments in the industry, creating a new and attractive image of the country," said Chiril Gaburici, the Minister of Economy and Infrastructure.
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