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The Female-Led Tech Startup Shaking Up Higher Education
Texas-Based Enflux Puts Premium On Nurturing Female Tech Talent
However, some startups are defying this industry shortcoming and actively working to build diverse employee bases. With customers that include leading higher-ed institutions throughout the United States, one such startup -- San Antonio, Texas-based Enflux -- is shaking up tech industry norms as well as the higher education industry. Led by CEO Alejandra Zertuche, Enflux defies gender disparity in the tech industry and puts a strong premium on recruiting and empowering female tech talent.
Enflux works with universities to integrate data from disparate siloed data sources and activate strategic plans, maintain and track accreditation, and significantly improve team communication and transparency. Currently, Enflux CEO Zertuche is working with her team to automate Enflux products such as Edu (post-graduate programs), Healthcare Edu (healthcare programs), MD (medical programs), and PharmD (pharmacy programs) and build the company's UI/UX and development teams at the Enflux (https://www.enflux.com) headquarters in San Antonio, Texas.
"From day one, the growth of Enflux has been driven by the diversity and experience of our team," said Enflux CEO Alejandra Zertuche. "Enflux wants to empower our female employees to ensure the company is representative of where the technology industry should be tomorrow, not where it is today. In that way, we hope to be far ahead of the curve."
Since the launch of its dedicated professional education software in 2017, Enflux has reshaped the way higher education institutions integrate and apply data from numerous assessment systems, track student progress to ensure they graduate, display programmatic assessment and accreditation compliance, anticipate actions to continuously improve program quality, and compile accreditation and key goal compliance reports. Enflux delivers ongoing insights to customers via secure, cloud-based intuitive dashboards.
Added Alejandra Zertuche, "Building a female-led company is never easy in an industry that's so heavily male-dominated. But by making sure team goals remain gender-agnostic and seeking out gender parity in all recruitment efforts, we're making sure female empowerment is part of the bedrock of our company as it continues to grow. We hope more companies can do the same."
Abbie Currier, Enflux