Hip Hop Artist Breaks Genre Boundaries With Release of His First Alternative Rock Song

Proper Einstein prepares for a debut MTV video release for his single, Light Bulbs
By: Proper Einstein
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Proper Einstein Light Bulbs video set
Proper Einstein Light Bulbs video set
ATLANTA - Sept. 11, 2018 - PRLog -- Proper Einstein has just released his first alternative rock song called "Light Bulbs". The single is nothing like the previously released tracks from the artist. Proper displays a grungy, lofi sound by lead and bass guitars along with anti-mainstream lyrics, which is a new direction from his hip hop and electronic background.

Proper Einstein's first music release was a single that featured himself rapping over an electronic styled instrumental that bursts into a harmonic chorus sung by him as well. With his newest single, he proves to live up to the dubbed title "The Musical Genius" by crossing over into multiple genres. Proper has also earned credits for producing and engineering his own music and instrumentals as well as other upcoming indie artists. The Georgia based artist has worked with indie label Screaming Match Productions and music distributor CD Baby for the release of the song.

Einstein plans on being another successful cross-over/multi-genre artist and the transition looks very promising. The artist has received positive reviews from music blogs such as Emerging Indie Bands and comeherefloyd. "A blury burred undercurrent is married to a solidity of drum-pad to create a backdrop of slowly revolving chords while the vocal stays within its natural parameters to deliver a hip-hop rap scored voice that fuses seamlessly with the rock derived elements, creating a track which has recognizable roots to the two derivations while distinctive in its own terms," (Tim Whales). Proper will also debut his upcoming video for the single on MTV.

View the song's video teaser here: https://www.youtube.com/watch?v=26-nqGUezfA


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