Kellie Sweet Announces the Launch of Debut Fashion Collection BO$$BABE


Featuring A Range Of Trendy And Affordable Options,
The Line Launches August 16th, 2018 In Collaboration With WhatsMode

FOR IMMEDIATE RELEASE: Los Angeles, CA – Top digital star Kellie Sweet is breaking into the world of fashion with the launch of her exciting new clothing line, BO$$BABE, in collaboration with online retailer WhatsMode.  BO$$BABE is an edgy range of sporty, chic, and affordable outfits customized with the sweet (and sometimes sour) flavor of the incomparable Kellie Sweet. Replete with cropped hoodies, basic tees, bandeaus, and leisure pants, fans will be looking as fresh and trendy as the Pretty Girl herself while keeping it cool and casual.

Kellie Sweet envisioned BO$$BABE as a brand to inspire an entrepreneurial spirit among young women and men alike. As a self-made "boss" herself, Kellie produces content that showcases how you can create your own businesses and roads to success in life with hard work and killer style!

Through a partnership with WhatsMode, Kellie selected styles and cuts for BO$$BABE that were more than just trendy and edgy -- they can be dressed up or down pending the occasion. BO$$BABE embodies Kellie's signature everyday style at an affordable price with great quality garments.

"I am so excited to launch my first fashion collection on August 16th," said Kellie Sweet. "This collection is sexy, yet comfortable and I made sure it is affordable for my audience. These pieces are designed to mix and match and I can't wait to see how my fans will style themselves to become their own BO$$BABES. Be sure to tag @kelliesweet and #BOSSbabe across social media so I can see how amazing everyone looks rocking BO$$BABE!"

"You know, we are only successful when we support each other as a community," Sweet continued. "I hope my fans will show some love and see how hard I worked to make BO$$BABE a success as I continue to grow and expand the brand."

About Kellie Sweet

As a top lifestyle influencer, Kellie Sweet has made a name for herself in the realms of beauty, fashion, and comedy, across YouTube (, Instagram (, and Twitter ( With an audience of over 2.5 million fans, Kellie has established herself as a relatable, authentic voice in the influencer space. Kellie recently released her debut single Pretty Girl ( with accompanying music video on her YouTube page.

About WhatsMode

WhatsMode is the leading online platform for influencer brands to discover a world of specially-made attire created by bloggers and vloggers you love. From apparel and accessories to beauty and lifestyle, WhatsMode has thousands of collections to choose from. For #trendmakers. By #trendmakers.

To follow along with the release of BO$$BABE Kellie Sweet and WhatsMode will be promoting the upcoming release on their social channels (@KellieSweet / @Whats.mode) and the line will be available at
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Tags:Fashion, Retail, Influencers
Location:Los Angeles - California - United States
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