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Digital Solution Builds Trust for Recruitment Agencies
Experienced marketing specialists in the North West have established Trusted Agencies as a recruitment search engine to help source and promote reputable recruitment agencies online.
Due to the activities of some, they are becoming increasingly associated with evidence of exploitation of workers through zero hour contracts, fuelling the gig economy and involvement in unregulated practices.
Recruitment and the Perfect Storm
The UK is facing a skills shortage in key sectors such as engineering, accountancy and IT.
Furthermore, surveys suggest that significant numbers of skilled EU workers are planning to leave the UK over the next five years, following the Brexit referendum.
Meanwhile, the crowded recruitment agency market is facing a reputational challenge, leading to a lack of trust on the part of employers.
Lucy Atkins, co-founder of Trusted Agencies, says:
"These are the conditions for a perfect storm when it comes to adequately equipping the British economy for the future."
"The UK has key industries where it is a world-class player, and growing sectors, such as specialist, niche manufacturing, where it is stepping up to compete more effectively on the world stage."
"However, without the necessary talent, these businesses are likely to find their prospects for growth significantly curtailed."
"Employers look to recruitment agencies to become their trusted partners in the hunt for the best talent that's out there. Without this trust, however, the links are weak and may break altogether."
The Trusted Solution
The Trusted Agencies answer to this issue is to provide a combination of online directory and marketing platform for recruitment agencies, but only those that meet a comprehensive set of criteria.
Lucy Atkins says:
"Like many other businesses, recruiters are striving to be noticed online. We can offer the right support to do this, including SEO, PPC, social distribution and other digital marketing methods, but crucially, through a highly credible third-party platform."
"Trusted Agencies aims to build an online search engine of reputable recruitment agencies which will make them easily searchable online, and will act as a recommendation for any employer accessing the directory."
"Employers and recruiters should be naturally in sync. Unfortunately, for some recruitment agencies, there has been a race to the bottom, which then has had negative implications both for their industry and the business they serve."
"Our approach, with Trusted Agencies, is to shore up the credibility of those recruiters who are genuinely working to high professional standards to help businesses find the talent they need. In this way, we also are supporting employers, people looking for work, and the wider economy."
To discover more about Trusted Agencies, please visit https://www.trustedagencies.co.uk/
Co-founder, Trusted Agencies