Bluemac Releases White Paper on Applying Bluetooth Low Energy for Traffic Engineering

Explores Bluetooth Low Energy (BLE) for Vehicle, Pedestrian, and Bicyclist Metrics across Travel Time, Speed, and Origin-Destination
By: Bluemac Analytics
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Origin Destination


Portland - Oregon - US


PORTLAND, Ore. - June 22, 2018 - PRLog -- Bluemac Analytics announced today the availability of a new white paper Bluetooth Low Energy for Vehicle, Pedestrian, and Bicyclist Metrics. While vehicle performance data, such as Travel Time, Speed, and Origin-Destination, generated by Bluetooth Classic remains the preferred means for wireless-based vehicle reidentification technology, BLE is a less studied technology opening up new use cases for traffic engineers.

BLE is in use on billions of computing devices worldwide, with billions more expected in the coming years. Based on the design of the BLE protocol combined with a properly designed sensor system, it is well suited for anonymous and private data generation to benefit traffic engineering applications.

By delivering increased reads, in concert with Bluetooth Classic and Wi-Fi, BLE provides richer data for dwell time calculations - especially useful for signal performance analysis. The large number of additional matches (at least 4 times more than just Bluetooth Classic alone) can be applied for Travel Time and Speed data generation on lower volume arterials - and also improves the data used for Origin-Destination calculations.

The nature of BLE enables improved data for use cases around pedestrian, bicyclist, and transit transportation. It is a strong means for generating multi-modal transportation data for analysis, proven by a recent study conducted by Bluemac using Portland's famed Tilikum Crossing bridge.

The recently announced Bluemac x7 roadside sensor system integrates BLE with Bluetooth Classic and Wi-Fi bringing them together as a sensor triple-play.

To receive the BLE white paper – and to learn more about the Bluemac x7, please contact Bluemac Analytics at

"Bluemac is a leader in applying Bluetooth Low Energy to meet the needs of traffic engineering. We've progressed from offering BLE sensing as an external add-on with our previous generation product to making it a fully integrated data source on the Bluemac x7 in conjunction with Bluetooth Classic and Wi-Fi. We are excited to work with customers around new applications for multi-modal use cases and help with the evolution of transportation and how it interacts with society at large."

        Keith Szot, CEO, Bluemac

About Bluemac
Bluemac provides economical and secure systems for accurate and timely Travel Time, Speed, and Origin-Destination data and analysis for leading transportation agencies worldwide. As an early pioneer in applying Bluetooth® technology starting in 2008 for transportation agency solutions and an ISO 9001 certified firm with deployments across the world, Bluemac's devices and services are proven and robust. Bluemac is a key component of ITS solutions at the state, county, and city level. Bluemac systems are Made-in-the-U.S.A. with American Steel.

Twitter: @Bluemac_

Keith Szot
Tags:Travel Time, Origin Destination, Its
Location:Portland - Oregon - United States
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