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BETTER, A Non-Toxic Glue to Shake Up the DIY Industry at National Hardware Show
BETTER is a low voc, non-toxic adhesive imported from Japan, recently launched in the United States. The distributor, Imagination International, Inc. (iii) is excited to exhibit at the popular National Hardware Show in Las Vegas.
By: Imagination International Inc.
Widespread adoption of this unique multipurpose adhesive has already begun in the hardware industry. Imported from Japan, the glue is known as BETTER has a colorful brand and packaging that allows it stand-out from the competition.
The company behind BETTER is not only touting the non-toxic qualities of this glue, but are seeking to educate consumers that they no longer need to stash multiple types of glue in their junk drawer, or replace small tubes that dry closed. With its clog resistant cap BETTER lasts longer and can reliably bond wood, metal, glass, plastic, styrofoam, ceramic paper, and more.
Sarah Evans, the Director of Sales for iii, was asked why the National Hardware Show was selected to showcase the adhesive?
"BETTER is an adhesive that does not play by the typical adhesive rules. It works on almost any surface, low voc and non-toxic. It's perfect for diy'ers who only want one glue in their junk drawer that will work for whatever they need it for. With a 2-year shelf life it will be there for them again and again. We're excited to offer buyers an easy entry point to this new revolutionary adhesive with our 10 piece clip strip. Because BETTER is unique it doesn't really belong in the noisy adhesive aisle so we say, don't put it there. It's BETTER at the checkout, in the plumbing aisle, even the garden center. Stop by and see us and experience why BETTER is...BETTER!"
For buyers and store owners attending the show that would like a closer look BETTER, drop by Booth 4710 in the Adhesives section, or in the Central Lobby of Level 1, where New Products are demonstrated.
Learn more about BETTER: http://marketplace.iii.global/
Visit BETTER at the National Hardware Show May 8 – May 10: https://www.nationalhardwareshow.com/