Ideal Standard's latest innovation CONNECT AIR offers design and unmatched water efficiency

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DUBAI, UAE - April 9, 2018 - PRLog -- Ideal Standard's latest innovation CONNECT AIR offers contemporary design and unmatched water efficiency

Connect Air mixers significantly cuts down on water consumption with no loss of flow – the perfect solution to coincide with Earth Day

Ideal Standard, which has carved a niche as one of the leading providers of innovative bathroom solutions operating across Europe, Middle East and Africa, has taken its trend-setting innovation and water expertise to a new level with CONNECT AIR range of mixers, offering a perfect mix of form and function - exquisite design and eco-friendly attributes.

Committed to providing the highest level of sustainability across its entire product portfolio, Ideal Standard has emphasized that CONNECT AIR mixers are greatly suited for high-usage environments such as hotels, restaurants and offices, and come with a sophisticated, slender and modern design, as well as supreme water-efficiency features.

The extremely light weight and durable CONNECT AIR collection have care lavishly on every detail to guarantee the highest possible standards of comfort and functionality, high quality materials, design and eco-friendly advantages, which assumes added significance as the company marks Earth Day, celebrated worldwide on April 22.

"CONNECT AIR not only brings unprecedented elegance to the bathroom, but also espouses Ideal Standard's commitment to sustainability, creating efficient, durable and stunning bathrooms. This is part of our endeavour at Ideal Standard to bring world-class design to the region and ensure efficient and optimum control of water from both an environmental and an economical perspective. What better occasion to reinforce this than Earth Day, a cause we are committed to in all our products and solutions," said Kostas Kandarakis, Senior Product Manager of Ideal Standard MENA.

According to research by the Federal Association of Energy and Water, households' most extensive water usage is in the bathroom, where around 75% of water is used. CONNECT AIR basin mixer models are equipped with a 5l/min aerator that reduces water consumption with no loss of flow to perform in the most demanding environments. Hot water limiter ensures quick and easy control of maximum water temperature for ultimate safety, while the FirmaFlow® cartridge lasts almost twice as long as the industry standard.

For over 40 years, Ideal Standard has been at the forefront of environmentally-friendly innovation. Through solutions like CONNECT AIR, the company has taken an enormous step concerning water & energy saving ensuring high quality performance and positive long-term environmental impact.

With the CONNECT AIR collection, Ideal Standard is committed to reinforce its market presence with its adherence to product quality, innovation, design and sustainability leading

to functional bathroom solutions, which meet every demand where aesthetics are as important as performance.

Ideal Standard has taken on the mantle on water & energy saving solutions, ensuring high quality performance of all its products with regards to their impact on Earth's resources.

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About Ideal Standard:

Ideal Standard International, leading provider of innovative bathroom solutions, is a privately-owned company headquartered in Brussels, Belgium, operating in over 60 countries across Europe, Middle East and Africa. Ideal Standard MENA, sister company of Ideal Standard International, is focusing on the growth and massive business opportunities of Middle East, Egypt and Africa, with Head Offices in Dubai, UAE.

Ideal Standard heritage is in understanding how bathroom works in totality. With total bathroom solutions as its core business for over 100 years, the company designs, manufactures and supplies ceramic sanitary ware products, bathroom mixers, furniture and accessories, bathing & showering solutions for residential, commercial and institutional buildings. Ideal Standard is the company's international flagship brand for bathroom solutions across all regions. Moreover, the company owns leading European brands: Armitage Shanks, Porcher, Jado and Vidima.

Ideal Standard Gulf, the business entity encapsulating the Middle East region, operates from its Head Offices in Dubai, UAE. In November 2016, the Design Bathroom Centre opened, first-of-its-kind in the region, located on Sheikh Zayed Road in Dubai. The Ideal Standard, Armitage Shanks, Porcher, Jado, Vidima and American Standard branded products are supplied in the Middle East sanitary ware market by esteemed business partners across the different countries.
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