Optaglio moves towards gamification of anti-counterfeit protection

Time of boring holograms is over. We cannot expect users to look for visual effects like those of geekosphere of 70th, says Optaglio senior expert
 
LOCHOVICE, Czech Republic - Feb. 27, 2018 - PRLog -- Delicate colour scale, subtle visual effect and picture quality higher than usual printing. Optaglio, the global leader in high-resolution security holograms, demonstrated new features of its products to experts and journalists, passing another milestone to the gamification of anti-counterfeit protection. These innovations are based on an enormous resolution of light diffraction structures.

„Time of boring holograms is over. Users have right to require that protection elements are interesting, funny and including unique effects. It is what companies should focus on now. The best technology vendors in the global market have reached sufficient technological advantage over falsifiers for some time. The personality of inspecting guard is the now the key element. The inspection should be easy and amusing for him or her," says Tomas Karensky, senior research manager in Optaglio. „People got used to advanced design. We cannot expect them to look for visual effects like those of geekosphere of 70th."

Optaglio applies the concept of gamification that already has worked in application development. User experience should be close to the one users know from gaming.

About Optaglio

Optaglio is a research organisation and the global leader in high-resolution e-beam lithography security holograms.  During almost 25 years of our history, we have delivered billions of holograms to governments, card manufacturers, security printing companies, premium brand producers and other organizations in more than 50 countries around the world.

In 2015, a large scientific centre and production facilities were opened in Lochovice, Czech Republic. The company currently employs almost 100 people in the United Kingdom and the Czech Republic.

Optaglio, certified to relevant international standards, operates under strict 24/7 security supervision. Our comprehensive security system covers people, processes, data and facilities. The company is a member of International Hologram Association (IHMA) through which it registers all its security devices and holograms in the central security register, in London.

More information is available on www.optaglio.com.

Contact
Optaglio, Petr Hampl
petr.hampl@optaglio.cz
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Tags:Anti-counterfeit protection, Holograms, Id Cards
Industry:Security
Location:Lochovice - Middle Bohemia - Czech Republic
Subject:Products
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