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Colour U Cosmetics Collaborate with Media Personality Genise Shelton for "Inner Beauty"
The Collaboration includes special picks from "Genise's Favorite Things" and includes a special lip gloss, "Inner Beauty" that supports fundraising efforts to end human and sex trafficking
Colour U Cosmetics is American flair meets timeless craftsmanship. The company prides itself on luxury and high-quality ingredients with an intention to deliver makeup styles with panache. Colour U Cosmetics is the brainchild of CEO, Karen Stallings, who's 20 years of knowledge spans the beauty industry from modeling to fashion to cosmetics. Colour U Cosmetics is also the preferred makeup provider in the Atlanta Marriott Marquis luxury spa.
With a keen understanding of the beauty industry and the need for inclusiveness, Stallings tapped former reality tv star, Genise Shelton of Bravo's "Married to Medicine" to partner up for their first celebrity beauty campaign with a focus on philanthropy. Stallings shares, "I'm excited to partner up with Genise Shelton and her foundation, Our Children's Keeper (http://www.ourchildrenskeeper.org/
Askia adds, "When I first saw Genise Shelton my first thought was beauty. She will be a great partner for our company. Her poise, her beauty is just what Colour U Cosmetics needed she is the everyday woman of our modern times."
Genise's Favorite Things collection includes lipstick, high-definition foundation, mineral blush, mink lashes and lip gloss with a specific color named "Inner Beauty" to support fundraising efforts for Genise's nonprofit, Our Children's Keeper. The purchase of it directly supports her efforts to stop sex trafficking. Genise shares, "I am so honored to work with Colour U Cosmetics especially sharing the message of being beautiful from the inside out. I'm very passionate about our youth and the dangers of sex trafficking are real." She continues, "Karen and her team are forward-thinking, innovative and fierce in the industry so it was a no-brainer to say 'yes' to this endeavor."
Colour U has been featured twice in Essence Magazine as one of the leading beauty brands catering to young career women. Headquartered in Atlanta, they also have locations in Virginia and California.
"Genise's Favorite Things" is available online at www.GeniseShelton.com/
National PR Contact | T.MORRISON AGENCY