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DCA Outdoor, Inc. announces organizational changes, fills two top positions
Bill Marden named President; Devon Kennedy tabbed President of Business Development
· Devon Kennedy has been named President of Business Development, a position in which he will play a vital role in sourcing, evaluating and structuring deals for expanding growth through acquisitions. With 25 years of nursery experience ranging from managing sales to production in container and bareroot operations as well as international experience, Kennedy has built a vast network within the industry.
· Bill Marden has been promoted to the role of President of DCA Outdoor. His focus will be to integrate, lead, manage and ensure each of DCA Outdoor's nine brands operates efficiently and hits growth objectives. He also brings more than two decades of experience to his new role.
"The creation and development of DCA Outdoor uniquely positions our parent and subsidiary companies for long-term success across the green industry, creating significant industry value in areas of agriculture, nursery stock production, landscape distribution, agritourism and transportation,"
"Continued success means growing the company through additional acquisitions, deploying new products and service offerings, and creating organic growth through our existing brand," Schwope continued. "We must further develop our DCA Outdoor infrastructure, and Devon and Bill will play key roles in helping us reach our full potential."
Kennedy, who has been president of Schwope Brothers Tree Farms since 2015 and previously served as a general manager of Clinton Nurseries in Maryland, will develop and execute business strategy.
"Devon's unique nursery experience with a variety of nursery operations across the United States and his multi-faceted management of all phases of production and operations has enabled him to build an incredible network that will benefit DCA Outdoor for years to come," Schwope said.
Kennedy will continue to lead Schwope Brothers Tree Farms until his replacement is hired.
"This is an exceptionally exciting time," said Kennedy, a native of Oregon who attended the University of Oregon. "I joined the team nearly three years ago. The growth this company has experienced is absolutely phenomenal. The vision of where we're going is revolutionary for the industry. I'm thrilled to be a part of that."
Marden is an executive leader who brings more than 25 years of success working in businesses across multiple industries ranging from agriculture, financial services, insurance, transportation, distribution and retailing. He's been a president and senior officer for both large- and mid-size firms.
"I'm excited about the opportunity to make the whole greater than the sum of its parts," said Marden, who served as President/CEO/
Marden said the DCA Outdoor team is poised to build on its reputation as a green industry innovator and leader.
"We have a lot of talented people around the organization, and we have an opportunity to work better as a team and leverage our resources toward a common goal," said Marden, a Kansas City native and graduate of the University of Saint Thomas. "I believe that the DCA Outdoor family of companies is well positioned to add significant and long-term value to our customers, and I look forward to the opportunity to continue our development."
Schwope believes Kennedy and Marden will fit well in their new positions.
"I am continually impressed by the way our employees demonstrate our core values, service our customers and take pride in their roles and the company," Schwope said. "I am confident in our vision and strategy and believe we have the right team of employees to achieve even greater success."
Curt Marchand, Director of Sales and Marketing