Major sports brands join SportsCast keynote speakers

By: KNect365
LONDON - Nov. 23, 2017 - PRLog -- Speakers from the English Football League (EFL) and tv giants ESPN are the latest to join a growing list of high-profile sports industry delegates at the inaugural SportsCast conference next month.

Drew Barrand, Marketing Director at the EFL; Charly Claasen, Vice President and General Manager at ESPN (EMEA); and Mark Bradley, Director of The Fan Experience Company, will cover topics ranging from fan engagement, revenue growth and managing rights in the multi-platform world.

SportsCast is the first event of its kind to focus exclusively on enhancing and monetising the digital experience for the modern sports fan and will delve into the latest developments in content mobility, social dynamics, connected stadiums and omni-platform environments.

Senior Conference Producer, Carly Greene, said: "SportsCast has been created after extensive consultation with key individuals in sport and we are delighted to add these industry experts to our list of speakers.

"The format of the conference includes over 10 hours of dedicated networking opportunities over the two days, designed to provide delegates with ample opportunities to discuss the wide range of topics on the agenda."

Among the delegates are senior executives from Twitter, NBA, England Rugby, Ascot, ITV, Sky, Arsenal Media Group, Copa90, BBC Sport, Telegraph Media Group, Yahoo, Bleacher Report, eir TV and Sport, Ovum and many more.

The conference will be made up of keynote fireside chats, panel discussions, spotlight sessions, and VIP networking breaks, all designed to enable delegates to gain a better understanding of how to study user behaviours and data to effectively engage with fans.

Topics on day one of the event include how digital innovation has enhanced fan engagement and diversified the kind of sports content available, as well as a panel on providing a high-quality service to sports fans on the go.

The second day includes talks on how user behaviour is driving new mobile technology when fans consume live sport, how to effectively grow sport video revenue, and how to create world-class digital sports content.

SportsCast will take place on Tuesday December 5 and Wednesday December 6 2017 at the America Square Conference Centre, located near Fenchurch Street train station, London.

Tickets cost £999 + VAT for a two-day conference pass.

Sports teams, sporting venues and sporting content owners qualify for free passes.

Find out more about SportsCast at

The full list of speakers can be found here
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