Club América Appoints One Entertainment as Licensing Partner
By: Club América
Based in México City, Club América competes in Liga MX, the top professional league in the country. The club is looking to expand on its success in Mexico and plans to develop its brand in the North American market.
"One Entertainment has the ideal reputation for assisting our club in becoming a bigger presence within the North America region," says Mauricio Culebro, president of Club América. "We are optimistic that soccer fans will benefit greatly from our retail-reaching capabilities in this new region."
"It is a great honor to partner with a premier team such as Club América," says Alex Altamirano, Managing Partner, One Entertainment. "We are confident that their established success in Mexico will translate well to the North American soccer market."
Club América products will be debuting this holiday season.
About One Entertainment
One Entertainment is a fully integrated brand-management agency offering licensing, creative and retail support to select brands in the world of sports and entertainment. Its portfolio of representations includes FC Barcelona, Bayern Munich, Inter Milan, and AS Roma, to name just a few.
About Club América
Club América was founded on October 12, 1916, and since 1959 has been owned by media company, Grupo Televisa. The team plays its home games at the Estadio Azteca, the largest stadium in México and Latin America. Domestically, the club has won a record twelve league titles, as well as five Copa México cups, and five Campeón de Campeones cups. In international competitions, Club América has 10 FIFA recognized club trophies, the most for a club from the CONCACAF region. They have won a record seven CONCACAF Champions' Cup/Champions League trophies, two Copa Interamericana cups, and one CONCACAF Giants Cup.