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Follow on Google News | RNCOS White Paper: The Indian Alcohol Industry"The alcohol industry embraces online retailing with the advent of players such as Madhuloka, Whiskey Marketplace, says RNCOS"
The act of prohibiting alcohol in the country has been strictly enforced by states namely Gujarat, and some parts of Kerala etc. The other states such as Madhya Pradesh are expected to roll out stringent anti-liquor law in order to stop illicit liquor trade while imposing ban within 5 km radius of banks of river Narmada. Amidst the imposition of ban, the alcohol industry is witnessing a shift from traditional retail format to modern retailing, as per RNCOS analysis. Highlighting the potential of this industry, Shushmul Maheshwari, CEO – RNCOS said, "Online retailing in alcohol industry is flourishing in cities namely Mumbai, Bengaluru etc. The modern format is a scalable even though there exist significant regulatory and distribution hurdles". According to RNCOS, owing to the positioning as a potential market, the country has become a favorite playing field for most of the multinational liquor companies. With rapid increase in urban population, sizable middle class population, rising spending power, and a sound economy, there has been an increase in consumption of alcohol. The alcohol industry has a vast potential to grow owing to growing awareness about health benefits associated with moderate drinking, which has led to more and more people adopt alcohol in their lifestyle. Changing demographics, increasing acceptance of women consuming alcohol, growing popularity of wine and high demand for expensive liquor is expected to drive the market in the near future. With more than a decade of experience in beverage industry, RNCOS can act as a potential growth partner in all your business endeavors, be it product launching, geographic expansion, sales improvement, distributor/ Download the white paper from this link: http://rncos.viewpage.co/ ABOUT RNCOS RNCOS is a leading industry research and consultancy firm incorporated in 2002. As a pioneer in syndicate market research, our vision is to be a global leader in the industry research space by providing research reports and actionable insights to companies across a range of industries such as Healthcare, IT and Telecom and Retail etc. We offer comprehensive industry research studies, bespoke research and consultancy services to Fortune 1000, Trade associations, and Government agencies worldwide. End
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