AsSeenOnTV.pro with Kevin Harrington Launches DRTV Campaign with CooLHeadS

CORAL SPRINGS, Fla. - Oct. 7, 2017 - PRLog -- The Product Managers of AsSeenOnTV.pro, along with Kevin Harrington, one of the original Sharks from the hit reality series Shark Tank, are pleased to announce the launch of a new DRTV campaign with CooLHeadS.

Heat stroke ▬ also known as sunstroke ▬ is considered by medical professionals as a severe condition, which many people fail to take seriously, and with changing weather patterns, they should.  CooLHeadS has not only developed a simple solution, but has created a new way for people to express themselves.  Using terry towel material and connecting it to small fitted pieces of elastic, the company has created a fully functional instant sunshade that is light, comfortable and fashionable.  This combination creates a durable, efficient and stylish way of keeping the harmful sunrays off of the head and neck area.  Protecting this area from heat plays a significant role in regulating body temperature.  Much of our daily heat gain and loss occurs through our heads.

CooLHeadS' revolutionary design is the only 100% machine-washable product that will protect the entire head and neck area from heat and direct sun exposure.  The product's unique inner band system fits securely to the head, allowing regular motion and outdoor activities without fear of harmful sunrays or the CooLHeaD falling off.  CooLHeadS were designed with one thing in mind: "Keeping Your Head as Cool as Possible".  A lot of consideration was put into the design to make sure product users' peripheral vision isn't blocked.  The absorbent terrycloth can also be dunked into ice-cold water for maximum cooling effect on a hot day.  A one-size-fits-all style of headwear that's designed for sun protection, CooLHeadS are designed to provide instant shade on a hot summer day.

"We are convinced that CooLHeadS can help cut down the incidents of sunstroke anywhere people are working and playing in the outdoors," says Tommy Green, CEO of CooLHeadS.  "We're dedicated to helping people enjoy the sun rather than become a victim of it, so we are stoked by the opportunity offered to us by this advertising campaign with AsSeenOnTV.pro."

"Living and working in the Sunshine State, we appreciate the value of such an ingenious concept as CooLHeadS," says Paul Douglas Scott, Executive Producer at AsSeenOnTV.pro.  "Once again our targeted television campaigns can not only place a worthwhile invention in the spotlight, but when the end result is that people live better, healthier lives, everyone emerges as a winner."

As part of its DRTV campaign with AsSeenOnTV.pro, CooLHeadS will be appearing in 30- and 60-second spots set to air nationwide and which feature the original Shark himself, Kevin Harrington.

About AsSeenOnTV.pro

Headquartered in South Florida, AsSeenOnTV.pro is a full-service production, branding, and marketing company that specializes in direct response television, short- and long-form commercials, and brand-building. Based out of a 25,000+ square foot, state-of-the-art studio, the company's creative team handles every aspect of production from script to screen to airing. For nearly two decades, AsSeenOnTV.pro's veteran staff of writers, producers, videographers, and editors has amassed more than 50 Telly Awards, thousands of prestigious clients, and over $20 million in television placements.

About Kevin Harrington

As the inventor of the infomercial, founder of As Seen on TV, and one of the original Sharks on Shark Tank, Kevin Harrington has worked with some of the world's biggest celebrities and launched some of the best-selling DRTV campaigns in history. Since producing his first 30-minute infomercial in 1984, Harrington has been involved in over 500 product launches that have resulted in over $5 billion in sales. Now, in his latest venture with AsSeenOnTV.pro, Harrington is on the hunt for the best new products and ideas, bringing them to homes everywhere through personalized DRTV campaigns featuring the Shark.

For more information on CooLHeadS, please visit www.getcoolheads.com