It's Advertising Week (9/25-29): Is your Advertising Producing the Results you were Hoping for?

SAN MATEO, Calif. - Sept. 24, 2017 - PRLog -- IT'S ADVERTISING WEEK (9/25-9/29/17)…IS YOUR ADVERTISING PRODUCING THE RESULTS YOU WERE HOPING FOR?

*Are your sales and profit going up a lot or a little, or have your sales and profit been going down a lot or a little?

*Are you thinking about making some changes in your advertising, and what kinds of changes should you make?

*Which media should you increase, and by how much?

*Which media can you decrease, and by how much?

*Which copy should you change and how should you change it?

During Advertising Week, and during every week of the year, some of the most important questions that businesses address about their advertising are:

1) What is the best way to spend your advertising budget?

2) And, what is the best way to measure the effectiveness of your advertising?

"The answers to both of these questions can now be answered with some very easy-to-use advertising math that can help all kinds of businesses make a lot more money," according to Robert Barrows, President of an advertising agency called R.M. Barrows Advertising & Public Relations in San Mateo, California.

The math he is referring to is some math he developed that he calls "The Barrows Popularity Factor."

"'The Barrows Popularity Factor' is a two-part mathematical marketing tool that will give you more of the information you need to make key marketing decisions with far less risk," says Barrows.

The first part of the math will actually let you QUANTIFY the relationship between your advertising and sales, says Barrows. The second part of math will show you how to use that information to help you increase your sales, increase your profit and decrease your risk.

The math and how to use it are explained in a booklet he wrote called "The Barrows Popularity Factor" which you can download for $4.95 at www.barrows.com

"You can read the whole booklet in about an hour, and the math is so easy to use that all of the calculations can be done by one person, in moments, with just a simple calculator, says Barrows. Plus, the math is universal and effective...and as they say in advertising...'"It really works!'"

"SO, DURING ADVERTISING WEEK, AND WHENEVER YOU ARE TRYING TO ANALYZE THE EFFECTIVENESS OF YOUR PAST AND CURRENT ADVERTISING, AND WHENEVER YOU ARE TRYING TO FIGURE OUT THE BEST WAY TO SPEND YOUR FUTURE ADVERTISING BUDGET...

...the best place to start is with some very easy-to-use advertising math called 'The Barrows Popularity Factor.'  It will give you very objective answers directly related to the cold hard math of the effect of your advertising on your sales and profit."

The math will give you more of the information you need to make key marketing decisions with far less risk, and it can help all kinds of businesses make a lot more money starting immediately," says Barrows. And if you only do one thing to celebrate Advertising Week, the best thing to do is to start analyzing your advertising with the math in "The Barrows Popularity Factor.'"

PLEASE NOTE: Media companies can also use this math to help them increase their advertising revenue because they can use this math to help them work with their clients to help them make their advertising much more effective.

PLUS, media companies can also use this math to help them plan their own advertising campaigns to help them increase their circulation and increase their advertising revenue.

And, along the lines of things that can help media companies make a lot more money. Barrows has also developed several proposals for some new and unique projects and promotions that could also help generate tremendous advertising revenues for media companies.

HERE IS A BRIEF OVERVIEW OF THE SCOPE OF THESE PROJECTS AND PROMOTIONS:

*All seven of these projects and promotions could help generate tremendous advertising revenues for newspaper companies.

*Five of these projects and promotions could also help generate tremendous advertising revenues for television and radio companies, magazines, internet media companies, and the internet divisions of multimedia companies.

*Two of these promotions could help generate tremendous advertising revenues during the weeks preceding celebrations like Halloween and Valentine's Day.

*And, one of these projects could help generate tremendous revenues for both newspaper companies and book publishing companies that publish things like cookbooks, nature books, how-to books, travel books and "coffee table" books.

"All of these projects and promotions are designed to be easy to set up, easy to produce, easy to promote and easy to sell, says Barrows. Plus, there won't be a lot of overhead involved with these projects and promotions, so they could also become very, very profitable for media companies." Companies that would be interested in taking a look at these proposals should contact Robert Barrows at 650-344-4405.


You can read more about The Barrows Popularity Factor and download the booklet for $4.95 at www.barrows.com

For more information about "The Barrows Popularity Factor," and for more information about the proposals for media companies, contact Robert Barrows at R.M. Barrows, Inc. Advertising & Public Relations in San Mateo, California at 650-344-4405, www.barrows.com