Finally - Certified Organic Toothpaste That's Effective For All Oral Issues!

Essential Oxygen Unveils Revolutionary 3-Step Oral Care System That Includes Organic Toothpaste, The #1 Selling Natural Mouthwash and On-Demand Tooth Polish.
Pristine Protocol 3 Step Oral Care System
Pristine Protocol 3 Step Oral Care System
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San Rafael - California - US


SAN RAFAEL, Calif. - Sept. 7, 2017 - PRLog -- Brushing your teeth will never be the same thanks to the newly released Pristine Protocol by Essential Oxygen. This revolutionary three step system for optimal oral health and a radiant smile is designed to customize oral care needs since every mouth is different, using only natural ingredients. The Pristine Protocol builds on the trusted ten year results of the Organic Brushing Rinse, the #1 selling natural mouthwash; adding two new products: Organic BR Toothpaste & BR Tooth Polish.

The Pristine Protocol was developed over years of working closely with progressive dentists and listening to customer needs to determine that not one product, but a set of products was the answer to all oral issues. Dentists have largely noted that toothpastes are too abrasive, and causing a rise in teeth sensitivity - so ingeniously two of the three steps are completely non-abrasive, and the third is an abrasion on demand product.

Since ingredient quality and eco-friendliness were of utmost importance, the Pristine Protocol features organic, vegan, gluten free ingredients and no synthetic flavors. Additionally, the long awaited USDA certified Organic BR Toothpaste harnesses the benefits of coconut without using coconut oil that can clog your sink.


STEP 1| Organic Brushing Rinse

STEP 2| Organic Toothpaste

STEP 3| On-Demand Tooth Polish

STEP 1 The Organic Brushing Rinse (BR) is a top selling, pre-rinse to refreshingly clean your whole mouth that is now superpowered. With it you can swish away bad breath and the bacteria that goes with it that can cause cavities and discoloration. Essential Oxygen was born over ten years ago when the company founder Kate Linforth, was on the verge of losing her teeth from advanced periodontal disease. She formulated the Brushing Rinse from food grade hydrogen peroxide, aloe vera and essential oils. She was overjoyed by what happened. Within three days her teeth had whitened dramatically and her tooth sensitivity was gone. Within a month her gums were healthy and her tartar was back in check. Others reported that they no longer got canker sores and that their breath was much fresher from using BR. The best part? It's certified organic and has none of the 'bad for you' stuff like alcohol, fluoride or sodium lauryl sulfate. BR non-abrasive, safe for multiple times per day daily use, and can be used as a pre-rinse, in place of toothpaste, or on the go as mouthwash.

STEP 2 of the Pristine Protocol is the Organic BR Toothpaste, a low-abrasion paste that works for all oral issues while loving your enamel. After more than five years being perfected, the BR Organic Toothpaste is finally here to fight cavities, whiten teeth, promote gum health, freshen breath, and save sensitive teeth - all without 'bad' ingredients like fluoride, sodium lauryl sulfate (SLS), alcohol, or carrageenan. With many dentists concerned about toothpaste thinning enamel, Essential Oxygen created a low-abrasion paste for safe daily use. Based on #1 selling Organic Brushing Rinse, Organic BR Toothpaste contains the same ingredients (plus more good stuff!), utilizing the proven effective power of food grade hydrogen peroxide and organic essential oils that are antibacterial and antifungal to work on all oral issues.

STEP 3 is the BR Tooth Polish that offers abrasion on-demand to get your teeth their pearly whitest while not taking down your enamel in the process. This minty polish gives consumers the power to control how often they use abrasive on their teeth because every mouth is different! People with thin enamel can use the Tooth Polish once a week, and wine-loving, coffee-drinking, tartar-prone folks can use it 5 days a week and everyone can enjoy that fresh-from-the-hygienist feeling.

Essential Oxygen is now selling the Pristine Protocol online at, Amazon, and is shipping to health retailers across the US. For sales inquiries please contact Kim Fernandez, Sales and Business Development at Suggested retail prices are: Organic Brushing Rinse 16 oz. = $13.49, Organic BR Toothpaste = $8.99, BR Tooth Polish = $8.99.

* For more information on the innovation behind this revolutionary new toothpaste, please watch this 90 second video from our founder Kate Linforth:


About Essential Oxygen

Essential Oxygen is a woman owned, triple bottom line company that envisions the planet and its people beaming with optimal health. For over a decade, they have promoted this vision by creating truly effective and clean natural products. They are the makers of the #1 selling natural oral rinse, Organic Brushing Rinse, 3% Food Grade Hydrogen Peroxide - deemed 'a cleaner way to clean everything', and the newly released certified Organic Toothpaste and a Tooth Powder for on-demand oral abrasion. Essential Oxygen products can be found in hundreds of online stores including Amazon and ( as well as thousands of health stores in the U.S, Canada, and Australia.





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Emmi Buck, Director of Communications
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Tags:Organic, Toothpaste, Mouthwash
Location:San Rafael - California - United States
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