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Follow on Google News | Leading Trade Show Exhibit Designer, Exhibit Edge Inc. Gains Competitive Advantage Through ExecutivExhibit Edge Inc., an award-winning leader in trade show exhibits and visual marketing systems has increased their revenues as well as their competitive advantage after attending CVS Health Executive Learning Series for suppliers.
By: Exhibit Edge, Inc. Over the past few years owner, Bev Gray became hesitant to hire additional talent due to issues brought about by the recession. Because of the lean team under Exhibit Edge, Gray was inundated with the day-to-day to-do's, unable to focus on the big picture. The executive learning program helped Gray rethink what her priorities, as a CEO should be and empowered her to delegate more day-to-day tasks to others so that she could focus on a smart growth plan. In addition to rearranging priorities, Exhibit Edge also shed itself of staff that had been causing dissention within the team; the newly opened positions freed Gray up to hire talented individuals that would fit the growing company culture better. The combination of a revamped leadership style, new team hires, including a dedicated sales and business development person and more targeted marketing and SEO efforts, Exhibit Edge is posed to have the best growth in years. "This program allowed me to reset my focus as CEO, gain new knowledge about programs that will benefit Exhibit Edge and taught me how to communicate with the three generations within the company," says Gray. Gray wants other small business owners to know, "Companies like CVS Health, who take the time to develop their suppliers, are worth seeking out. They now have to comply with a lot of HIPPA regulations and they taught us how we have to also be compliant as a CVS Health vendor. CVS Health and others truly want to help small businesses." ### Exhibit Edge Inc. is a full service trade show company located in Northern Virginia and has been in business for almost 25 years. The company produces, and manages trade show exhibits and visual marketing systems that increase sales leads and company visibility. By combining marketing experience and artistry, Exhibit Edge accurately delivers clients' brand and message, leading to desired results.http://www.exhibitedge.com/ End
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