For National Write a Business Plan Month (Dec.) Download some essential math for every Business Plan

SAN MATEO, Calif. - Nov. 19, 2016 - PRLog -- HERE IS SOME INFORMATION ABOUT SOME VERY ESSENTIAL ADVERTISING MATH THAT EVERY BUSINESS NEEDS TO KNOW, ESPECIALLY WHEN THEY ARE WRITING A BUSINESS PLAN

December is National Write a Business Plan Month. "Whenever you are writing a business plan, and whenever you are reviewing and planning your advertising and marketing, there is some very essential advertising math that can help all kinds of businesses make a lot more money," says Robert Barrows,  President of an advertising agency called R.M. Barrows Advertising & Public Relations in San Mateo, California.

The advertising math he is referring to is some very easy-to-use math he developed called "The Barrows Popularity Factor."

"The math will show you how you can actually quantify the relationship between your advertising and sales, says Barrows, and it will give you more of the information you need to make key marketing decisions with far less risk."

"Businesses of all kinds can use the math to help them make a lot more money, and whether you are a big multi-national company or a small local business, your company should start using this math immediately!"

You can read more about the math and you can download a booklet called "The Barrows Popularity Factor" for $4.95 at www.barrows.com

"You can read the whole booklet in about an hour, and the math is so easy to use that all of the calculations can be done by one person, in moments, with just a simple calculator. And as they say in advertising... 'It really works!'" says Barrows.

HERE ARE SOME OF THE REASONS WHY THIS ADVERTISING MATH IS SO ESSENTIAL TO THE SUCCESS OF YOUR BUSINESS PLAN AND YOUR BUSINESS:

1) The math can help you increase your sales, increase your profit and decrease your risk!

2) The math will give you very objective answers about the effectiveness of your advertising as it is directly related to sales...and it's not just not just marketing man's mumbo-jumbo...it's cold hard math that can help your company make a lot more money starting immediately.

3) The math can help you determine the best way to spend your advertising budget.

THE REASON THE MATH WORKS IS VERY SIMPLE:

The Barrows Popularity Factor is a mathematical equation that reduces the relationship between advertising and sales to its lowest possible common denominator...namely: "How much did you sell? divided by/How much did you Advertise?" (But don't do the math in dollars, do it in units per gross impressions.)

In mathematical terms, the formula looks like this:

The Barrows Popularity Factor=How much did you sell (in units) divided by/How much did you advertise? (in gross impressions)

The answer you get is a rate of return on gross impressions. (Gross impressions is the number of ads multiplied by the audience per ad.)

"Once you quantify your rate of return on gross impressions, then you can start using some additional math to help you determine the best way to spend your advertising budget, and you can use the math to help your company make a lot more money," according to Barrows.

The math and how to use it are explained in a booklet he wrote called "The Barrows Popularity Factor" which you can download for $4.95 at www.barrows.com.

HOW CAN BUSINESSES USE THIS MATH AND WHY DOES IT WORK SO WELL?

Some of the questions that every business looks at regarding advertising are as follows:

1) How much should you spend on advertising?

2) How should you spend it?

3) What should you say?

4) What is the best media mix for your company and your advertising budget?

5) Which ads and which media are producing the best results?

6) Which media should you increase and by how much?

7) Which media can you decrease and by how much?

8) How is your competition spending their advertising budget?

9) How is your competition affecting the sales of your product and services?

...and a lot of other questions along these same lines.

The Barrows Popularity Factor' will let you to test and compare your advertising copy and media, better, faster and less expensively. Plus, it will also give you more of the information you need to help you fine-tune your entire marketing program to help produce much higher sales and profit, says Barrows, and any company that is trying to figure out the best way to spend their advertising budget should take a look at this math immediately.

AND WHEN YOU ARE WRITING YOUR BUSINESS PLAN FOR THE COMING MONTHS AND ALL THROUGHOUT THE  YEAR, BE SURE TO START USING THIS MATH IMMEDIATELY.

The math and how to use it are explained in a booklet called "The Barrows Popularity Factor" which you can download for $4.95 at www.barrows.com

SO, HAPPY NATIONAL WRITE A BUSINESS PLAN MONTH...and, to help make your business planning much more effective, be sure to take a look at some advertising math called "The Barrows Popularity Factor." It can help all kinds of businesses make a lot more money!

To find out more about "The Barrows Popularity Factor," call Robert Barrows at R.M. Barrows, Inc. Advertising and Public Relations in San Mateo, California at 650-344-4405.