10 Years of hands-on Design Thinking – thanks to D-LABS

POTSDAM, Germany - Nov. 17, 2016 - PRLog -- For more than 10 years, D-LABS has supervised projects according to the Design Thinking principles, making it one of the world's pioneers to apply these principles. Ventured by the SAP founder Prof. Dr. Hasso Plattner, the Potsdam-based company has always focused on solutions created with the innovative and user-friendly methods of Design Thinking.

D-LABS is the competent contact for all dimensions of the digital transformation. Due to years of experience
the company has established itself as a demanded and reliable partner in the digital environment. Countless national and international customers from large enterprises to medium sized companies have been relying on the outstanding expertise from D-LABS for many years.

"At D-LABS we work together as experts from different subject areas forming a unique interdisciplinary team," says Alexander Renneberg, software engineer, consultant and employee of the first hour at D-LABS. "We understand interdisciplinarity as more than sharing a work space: At D-LABS highly qualified user researcher, designer and developer work closely together. Truthful to the principles of Design Thinking we catch problems by the root instead of curing symptoms. "Our customers are highly satisfied by our approach" states Jörn Hartwig, founder and CEO at D-LABS. "From large enterprises to young start-ups – D-LABS serves customers from various businesses. Since 2006 we have completed more than 100 projects successfully. Thereby we are a founding member of the active Potsdam-based IT scene, also called Silicon Sanssouci.

Design Thinking is a unique approach to develop and realize new ideas and solutions. With Design Thinking experts from various special fields combine their knowledge in a creative environment to together create solutions, which take into account needs and motivations of users and other stakeholders. D-LABS bases the whole project realization on the principles of Design Thinking.

About D-LABS

D-LABS applies the principles of Design Thinking to create solutions that inspire. D-LABS drives all project stages from analyzing user needs, developing solution concepts and design to software development, and consults managers and project owners on how to master the digital transformation.

D-LABS's seasoned expert and consultant team offers a broad range of services. The company offers the expertise of a research institute, design agency, software development company, consulting service and training provider all in one, while always applying the principles of Design Thinking.

Visit us at http://www.d-labs.com/