Blue Beautifly, botanical skin care company, announces its certification as a B Corporation

Blue Beautifly's B Corporation certification sets the company apart from others in its industry
 
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Blue Beautifly Bundles
Blue Beautifly Bundles
OAKLAND, Calif. - Nov. 15, 2016 - PRLog -- Blue Beautifly, a manufacturer of botanical, organic, Non-GMO, and cruelty-free face and body care products, is pleased to announce its certification as a B Corporation. This certificate signifies Blue Beautifly's most genuine intention to not only produce superior products, but also to do so in a manner that benefits all those who are impacted by the company's operations, including raw material suppliers (e.g., farmers), its employees, local communities, and, of course, the planet. In a profound departure from traditional corporations, Certified B Corporations are mandated to look beyond financial gains and consider the well-being of employees, suppliers, community, consumers, and environment when making business decisions.

"In an industry riddled with deceptive promises, gross misrepresentations, and obscene exaggerations, we aspire to be the beacon of change as an authentic brand with genuine products made of wholesome, natural ingredients," said Vida Karamooz, PhD, CEO of Blue Beautifly. "Relying solely on the goodness of Mother Nature, we have formulated highly effective products that are 100% natural, organic, non-GMO, and cruelty-free. With our foundation anchored squarely on the principles of integrity, quality, and transparency, caring for our consumers, employees, suppliers, community, and the planet comes naturally."

Since its inception, Blue Beautifly has been steadfast in its promise to formulate products based on ancient traditions of using natural ingredients to reveal the skin's natural beauty, nourish the body, and uplift the spirit. Furthermore, the company is unwavering in its commitment to conduct its business affairs in a manner that expresses its love for the planet and care for its customers as a key differentiator to others in the marketplace. With each step in honoring its corporate principles, Blue Beautifly seeks to have a subtle, but significant, positive influence on the health and beauty industry. The core of its business model is empowering consumers with the knowledge of the toxins in personal care products so that consumers are less vulnerable to false claims of instant beauty and health by unscrupulous manufacturers.

About Blue Beautifly

Based in California, Blue Beautifly is a manufacturer of botanical, organic, Non-GMO, and cruelty-free face and body care products. Blue Beautifly's mission is to foster beautiful and healthy skin and hair by developing innovative products made with botanical, organic, non-GMO, fair trade, and cruelty-free ingredients for women and men with the well-being of the planet in mind. Blue Beautifly's full B Impact Report is available here: www.bcorporation.net/community/blue-beautifly-llc.

To learn more about Blue Beautifly, visit us at: www.bluebeautifly.com.

About B Corp

Certified B Corporations meet rigorous standards of social and environmental performance, legally expand their corporate responsibilities to include consideration of stakeholder interests, and build a collective voice through the power of the unifying B Corporation brand. There are more than 1,550 Certified B Corporations from 130 industries across 42 countries, representing a diverse and growing multi-billion dollar marketplace.

About B Lab

B Lab is a nonprofit organization that serves a global movement to redefine success in business so that all companies compete not only to be the best in the world, but the best for the world. B Lab drives this systemic change through a number of interrelated initiatives: 1) building a community of Certified B Corporations to make it easier for all of us to tell the difference between "good companies" and good marketing; 2) passing legislation to accelerate growth of social entrepreneurship and impact investing (24 states have already passed benefit corporation legislation); 3) developing B Analytics, a customizable platform for investors to benchmark and report on the impact of their global equity portfolios; and 4) providing free, powerful tools for businesses to measure, compare and improve their social and environmental performance (more than 16,000 businesses use B Lab's free B Impact Assessment). For more information, visit www.bcorporation.net.

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Tags:Skincare, Natural Skincare, Organic Skincare, Vegan Skincare, Cruelty Free Skincare, Ecofriendly Skincare
Industry:Beauty, Health, Lifestyle
Location:Oakland - California - United States
Subject:Awards
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