Quintessentially selects Brilliant Basics as digital partner

LONDON - Nov. 11, 2016 - PRLog -- The brief will be to implement strategic business transformation in 2016 and 2017 and enable the next generation of their digital concierge services by leveraging beautiful design and intelligent technologies on mobile devices.

Launched in 2000, Quintessentially Lifestyle began as a luxury concierge service available 24 hours a day, 365 days a year.  It quickly became the go-to service for members low on time but keen to enjoy the very best life had to offer. As its global expansion began and its member requests became bigger, better, and more unique, Quintessentially realised that it needed a global digital design and technology partner to create digital experiences to its growing needs.

Brilliant Basics is a global digital product studio which was founded in 2012 by agency veteran Anand Verma, and which has itself experienced quick growth globally.  With its expertise in digital transformation and its ability to put customers at the heart of its work, bb was a natural fit with Quintessentially Lifestyle's members-focused needs.

Brilliant Basics will help Quintessentially Lifestyle put digital at the core of its business, starting with a best in class digital offering for corporate partners and members. Looking ahead, the partnership will explore opportunities to develop the offering to embrace leading edge technologies for customer engagement including artificial intelligence (AI), voice recognition, NLP and chat-bots.

Aaron Simpson, CEO of Quintessentially Lifestyle commented on the new partnership, "We chose bb because of their world class UX and the team shared our vision for creating a ground-breaking future-proof experience for our global community of members. Quintessentially is uniquely placed to deliver exceptional service to the world's most discerning people."

Anand Verma, CEO of Brilliant Basics said, "We are delighted to have the opportunity to work with Quintessentially Lifestyle – a brand that understands the importance of great member communications and the central role that digital can play in these."

About Brilliant Basics

www.brilliantbasics.com

Brilliant Basics (bb) is a product and customer experience studio focused on making life simply better.

With offices in London, Singapore, Dubai, New York, Norwich, and Hong Kong, bb focuses on getting the basics right and creating brilliant products and experiences for partners, clients, and the company.

About Quintessentially Lifestyle

www.quintessentially.com

Quintessentially Lifestyle began life as a luxury concierge service available to members 24 hours a day, 365 days a year, and on-hand to assist with any lifestyle requests.

From last minute restaurant reservations, holiday bookings and theatre and opera tickets, to access to clubs, parties and special events, Quintessentially Lifestyle quickly became the go-to service for any Londoner low on time but keen to enjoy the very best life had to offer.

Quintessentially Lifestyle has a presence in over 60 cities around the world including Buenos Aires, Beirut, New Delhi, New York, Moscow and Milan, and also in destinations as diverse and far-flung as Maputo, Ljubljana, Istanbul, Jakarta and Seoul.

Quintessentially Lifestyle's global fixers are on hand to provide the ultimate in insider, specialist and localised knowledge – plus a host of exclusive benefits, preferential rates, special offers, unique deals and the very best in service wherever you happen to be.

Members are kept up to date with what's hot and what's not through weekly newsletters in their cities, offering indispensable advice on the essential art and cultural events of the moment, invitations to charity evenings, gala balls, film premieres and exclusive parties.