Experience The Revitalized Yonge Eglinton Centre

TORONTO - Sept. 18, 2016 - PRLog -- Celebrate the revitalized RioCan Yonge Eglinton Centre (YEC) (2300 Yonge Street) with a series of events from Thursday, September 29 through Saturday, October 1, including an appearance by Jennifer Valentyne, a lounge where hundreds of customers will receive a $20 Gift Card from a YEC retailer, and a FREE roof top yoga session.


One of the most comprehensive renovations RioCan has undertaken, the 45,000 sf expansion and renovation of Yonge Eglinton Centre features the addition of a roof top patio, a large centre court, more than 140 interior and exterior synchronized digital screens featuring a panorama video wall, integrated digital signage throughout the centre, a living green wall, an exterior open courtyard Eglinton and the addition of key retail brands, including Winners, Cineplex VIP Cinemas, Holika Holika, Tim Hortons and the largest Sephora in North America.

"Our recently completed 45,000 sf expansion and complete renovation of the retail portion of RioCan Yonge Eglinton Centre, together with our exciting new retailers such as Winners, Cineplex VIP Cinemas, Holika Holika, Tim Hortons and Sephora and soon to open Carter's, has revitalized this centre and the local community," said Edward Sonshine, CEO of RioCan. "With more than 16,000 visitors per day, the reenergized RioCan Yonge Eglinton Centre is truly the heartbeat of midtown Toronto."

For more information, visit www.yongeeglintoncentre.com.


VISIT THE YONGE EGLINTON CENTRE LOUNGE:

Thursday, September 29 & Friday, September 30          11am-2pm and 4pm-7pm

Saturday, October 1          11am-4pm

Drop by Centre Court and experience a series of 4 lifestyle vignettes featuring merchandise from assorted Yonge Eglinton Centre retailers. Customers can complete a short lifestyle quiz to determine their YEC lifestyle. The results of their quiz will direct them to the vignette that suits them best.

The first 100 customers to visit the lounge during each timeslot will receive a $20 Gift Card from YEC retailers.

MEET AND GREET WITH JENNIFER VALENTYNE IN THE YONGE EGLINTON LOUNGE:

Friday, September 30          5pm-6pm

Leading television personality Jennifer Valentyne will make an appearance in the Yonge Eglinton Lounge for a meet and greet/photo op on Friday, September 30 from 5pm to 6pm. The winner of a $500 YEC Shopping Spree Social Media Contest will shop with Jennifer Valentyne from 6pm-7pm throughout Yonge Eglinton Centre.

The host of Breakfast Television Toronto's "Live Eye" segment for 23 years, Jennifer Valentyne is now the host of The Bachelorette Canada's first live After Show on the W Network.

RE-ENERGIZE YOURSELF WITH A FREE YOGA SESSION ON THE ROOFTOP:

Saturday, October 1          9:00am

Take part in a FREE yoga session in the Yonge Eglinton Centre Rooftop Oasis on Saturday, October 1 at 9am. After a busy work week, everyone wants a chance to recharge, and there is no better place than the YEC rooftop patio.

*The first 50 participants will receive a Yonge Eglinton Centre yoga mat.

Don't forget to check out the Heritage Museum located in the Rooftop Garden. The museum recognizes key historic milestones in the Yonge Eglinton area and explains the history of 'The Battle of Montgomery Tavern' and 'The First TTC Line' as well as the origins of 'Cobwell Lane'.

YONGE EGLINTON CENTRE BY THE NUMBERS:

·         45,000 sf expansion

·         71 retailers including major anchors Toys R US, Metro, LCBO, Rexall, Cineplex, Winners and the largest Sephora in North America

·         170 office tenants in 2 Towers including Heart & Stroke Foundation, RioCan, Meloche Monnex Inc., Intelligence Group, Cornerstone and Ontario Energy Board

·         850+parking spaces

·         More than 140 interior and exterior synchronized digital screens featuring a panorama video wall are used for advertising and promotional purposes and can live-stream events and support concerts, food demonstrations, book readings, social gatherings, holiday festivities and fashion shows.

·         55' award-winning living green wall

·         16,000 visitors/day

GET SOCIAL WITH YONGE EGLINTON CENTRE:

Facebook:          /RioCanYongeEglinton

Twitter:          @YongeEglintonCe

Hashtag:          #myYEC

About Yonge Eglinton Centre:

Yonge Eglinton Centre is located at Yonge and Eglinton and has over 70 stores including Winners, LCBO, Metro, Toys R US, Indigo and the largest Sephora in North America. After their recent revitalization, Yonge Eglinton Centre is excited to reveal an updated shopping centre that features a living wall and rooftop patio.

About RioCan:

RioCan is Canada's largest real estate investment trust with a total enterprise value of approximately $15 billion as at June 30, 2016. RioCan owns and manages Canada's largest portfolio of shopping centres with ownership interests in a portfolio of 302 Canadian retail and mixed use properties, including 15 properties under development, containing an aggregate net leasable area of 45 million square feet. For further information, please refer to RioCan's website at www.riocan.com.

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For additional information or interview requests, please contact:

Peter Ashworth | Ashworth Associates Inc. | 416-603-6005 | peter@ashworthassociates.com