BullyGuard Launches New Anti-Cyberbully App

TORONTO - Sept. 8, 2016 - PRLog -- - Real-time smartphone safety net without spying on children
- Targeted technology to address #1 cyberbullying tool: text messaging
- One of the most affordable license programs on the market

BullyGuard Inc. today announced the official launch of its distinctive anti-bullying app, available on Google Play and compatible with all Android smartphones. The "Let's talk about it" app fills a huge void in the phone monitoring market, providing parents with real-time alerts while protecting the privacy of young children and teenagers.

"As parents and entrepreneurs, we realised that the desire for digital safety is currently compromising the core values parents want to teach their children, such as self-confidence, trust and family love," said John Covello, President, BullyGuard. "The vast majority of apps send megabytes of private conversations to parents, who must spend hours every week reading them
on a screen: a behaviour that damages relationships and lacks the responsiveness needed to effectively counter cyberbullying," adds Mr. Covello.

The BullyGuard app acts as a safety net, scanning text messages received and sent by children. Parents receive real-time email alerts when a certain set of words is used, raising the possibility that cyberbullying is happening. We also advise parents to talk to their children, without needing direct access to their private conversations.

"The cornerstone of our philosophy consists of promoting open relationships within each family, while respecting children's privacy," highlights Tove Tronslien, VP Technology, BullyGuard. "You can use the most effective and expensive spyware, but it will never stop bullying if there's no communication between family members. Consequences can be disastrous, as cyberbullying often leads to suicide attempts if not detected on time."

The BullyGuard app also has a heartbeat feature to let parents know when the app is deactivated, as well as a GPS-enabled phone location tool. BullyGuard offers affordable monthly or annual licenses starting at $3.99/month. The app itself is free for download on Google Play. More information at bullyguard.com.

About BullyGuard Inc.
BullyGuard Inc. is a technology-based company focusing on effective ways to fight cyberbullying in real time, while promoting positive parenting in each family. BullyGuard is privately operated by experts in key areas covering information technology, management and legal issues. The company was founded in response to a distress situation involving cyberbullying, which highlighted the need for an app that keeps communication channels open between parents and children. More information at http://www.bullyguard.com.

Media Contact:
Adrien Ladouceur, VP Marketing, BullyGuard Inc.
Phone: 807-628-9326 Email: aladouceur@bullyguard.com