News By Tag
News By Place
Julia Carcamo To Speak At Casino Marketing & Technology Conference
Entitled "How to Use Facebook and Build ROI", the session will teach casino marketers how to use their existing tools and resources to build ROI through social media.
"There is no denying that social media is a marketing tool that is not to be ignored" said Julia Carcamo. "While many casinos have been using Facebook for years. Some casino marketers have yet to unlock the powerful tools they have in their hands already. Database marketing has always been a strength in casino marketing. In this session, we'll show how you can take that information and turn it into profitable communications."
Joining Carcamo on the panel are Glenn Whiting, CEO of Again Interactive and Tim McNamara, vice president of marketing strategy of Again Interactive.
A full-service marketing consulting firm, J Carcamo & Associates is a collection of experienced marketing and branding professionals serving in a variety of vertical industries including gaming & hospitality, entertainment, real estate, CPG, and B2B. Again Interactive is an associate of J Carcamo & Associates. More information can be found at http://www.jcarcamoassociates.com/
The Casino Marketing and Technology Conference (CMTC) will be held at Paris Las Vegas, July 12 - 14, 2016 and is immediately preceded by its companion conference, Raving's Host Development Conference. CMTC has been the leading conference for senior casino marketers for over 10 years. The program will be composed of 14 marketing and technology breakout sessions, running concurrently, two keynote addresses and two general sessions. Other event highlights include the presentation of the Lifetime Achievement Award to James F. Allen, chairman of Hard Rock International and CEO of Seminole Gaming; the annual presentation of the Romero Awards, recognizing excellence in marketing; and announcement of the top most innovative technology products.