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Follow on Google News | New Whitepapers on Creating Empathic EnterprisesDrawing on insights from his new book 'The Empathic Enterprise: Winning By Staying Human in A Digital Age', Mark Brown will release three free whitepapers on blending technology and personal empathy in the workplace.
"Business people are beginning to realize that there is a trade-off when we over-commit to IT, and the cost is usually measured in lost empathy and trust," Brown said. "With these whitepapers I hope that executives and other leaders will begin to think more about the 'tech-touch' trade-off and perhaps use the essays as conversation starters in their own organizations." Creating a 'tech-touch' balance that will engage and retain employees, customers, and other stakeholders in the digital era requires a mind-set rooted in a nuanced deployment of personal empathy. Building such empathy requires an investment of time and patience, especially in virtual environments where personal contact or communication skills may be lacking. In addition to the whitepaper series, Brown will offer a set of questionnaires designed to assess the current 'tech-touch' situation in their enterprises. Customized to poll the opinions of employees, customers, and service providers, the questionnaires will be used to assess client needs and craft strategies to move organizations toward a more fruitful balance of IT and human 'touch'. http://www.empathicenterprise.com End
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