Updown and The Fit announce partnership to help exercisers reach their fitness goals

Updown has partnered with The Fit, a Madison based gym, to help their members achieve their fitness goals with the incorporation of Updown's workout app, Updown Fitness.
 
MADISON, Wis. - June 30, 2016 - PRLog -- Updown Technologies, Inc. is proud to announce its newest partner, The Fit. Located on Monroe St. in a hip neighborhood in Madison, Wisconsin, The Fit is a gym that offers memberships, group classes, and personal training to its clients. The Fit is focused on providing a personalized workout experience for exercisers. Staff members work very closely with clients to ensure proper form and technique and an overall great experience.

Updown Technologies, Inc. (Updown) is a Madison-based company that is partnering with fitness facilities to further enhance member experience with its mobile workout application, Updown Fitness. The app is unique from all other fitness apps in that it is powered by a proprietary algorithm that uses information specified by the user to generate individualized workout routines. The algorithm utilizes a user's fitness goal, experience level, and location, among other things, to instantly generate personalized, goal-specific workouts for the user. Updown also learns from every workout that users perform and progressively modifies exercises, reps, weights, and even rest times to move users closer to their goals. Updown keeps exercisers engaged by motivating fitness with points and rewards and by creating a social experience where people can share workouts (or have friendly competitions).

The partnership between The Fit and Updown enables The Fit's clients to sync the gym with the Updown app, which they can download for free on the iOS or Android app stores. Then, they can use Updown to generate personalized workouts that utilize the exact equipment available at The Fit. Members can complete workouts, log The Fit's classes they participate in, and even sync their wearable devices in order to earn points and rewards. More competitive exercisers can also see where they stand on the overall point leaderboard for the gym.

Additionally, the partnership enables The Fit's personal trainers to create workouts for their clients right in the Updown app. Clients can complete these workouts with support from Updown's exercise animations and timers, and trainers can view all the workouts and classes that their clients have completed in one place. This helps trainers with staying engaged with their clients even when they aren't necessarily in the gym together, and it adds an additional layer of accountability.

Jeff Liggon and Rebecca Liggon, co-owners of The Fit, said, "We have been looking for a way to stay connected with our clients on days we are not with them. Updown does that and more. We are excited for our clients to be able to track their progress, watch their gains, and get better results with the use of Updown."

Updown's gym partnership program is an important piece of Updown's mission to help people reach their health and fitness goals. Integrating the application into the gym experience was a natural progression after initially releasing the app to consumers in November, 2015.

On Updown's partnership with The Fit, Chris Freise, Updown's co-founder and CEO, said "Working with The Fit is a great opportunity for us because they share our mission of providing an awesome, personalized experience and the belief that this is the key to helping people reach their goals. We're very excited about how The Fit is incorporating Updown into the client experience, and we also can't wait to see what kind of crazy workouts their personal trainers cook up in the app."

Updown Fitness Version 2.3 is free to download and available worldwide through the App Store and through Google Play in the Health & Fitness category. Updown Plus, Updown's premium subscription service, provides additional benefits and features. Members of the press may find additional information at https://www.updowntech.com and may contact mfreise@updowntech.com with any inquiries.

The Fit offers personal training, small group fitness, private Fit Leagues, and drop in fitness. The Fit is currently offering a 3-month Gym Access membership for $150. More information on The Fit can be found at http://www.thefitonmonroe.com and members of the press may contact thefit.fit@gmail.com.

About Updown Technologies, Inc.:

Founded in 2015 and headquartered in Madison, Wisconsin, Updown aspires to help people reach their health and fitness goals with their app Updown Fitness. Updown keeps users engaged by making exercise a personalized, fun, and rewarding experience. The company is currently raising another round of funding to facilitate expansion of business partnerships and user growth.

About The Fit:

Since 2008, The Fit has been bringing high level functional training to clients at their Madison, Wisconsin location. The Fit gives each client a personal experience by working closely with everyone on form and technique and body alignment during challenging full body interval based workouts. The Fit's mission is to help clients build a mindful awareness of their body's movements to help them perform even the most difficult exercise with ease and without injury.

Contact
Updown Technolgies, Inc.
Michael Freise, Co-founder, Marketing and Design
***@updowntech.com
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Tags:Health And Wellness, Fitness, Technology
Industry:Technology
Location:Madison - Wisconsin - United States
Subject:Partnerships
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