Jeep® Brand Teams Up With USA Basketball and Sony/ATV Music Publishing - Gary Mathews Motors

GARY MATHEWS MOTORS NEWS: Greatest Sale Ever!!!!! 2016 Jeep Patriot SUV ONLY $14900.... 0% and $1,500 on select Jeep models, $4,000 on select Jeep models
By: A3Marketing_stevegaliher pr
 
 
Gary Mathews, Owner
Gary Mathews, Owner
CLARKSVILLE, Tenn. - June 6, 2016 - PRLog -- GARY MATHEWS MOTORS 'unleashes' The Greatest Sale Ever and Celebrates The Jeep® Brand & The USA Olympics with The Help of Sony/ATV Music... JEEP IS HOT

The Jeep® brand has teamed up with USA Basketball and Sony/ATV Music Publishing to launch its third annual summer brand campaign. The campaign features USA Basketball Men's National Team finalist Paul George in two of its three new spots. The fully integrated campaign includes a multi-faceted approach with general market, African-American and Hispanic on-air, retail and product executions, as well as print, digital, web, experiential and social elements that span across JEEEP BRAND social media platforms, including Facebook, Twitter and Instagram.

The campaign complements the year-long celebration of Jeep brand's 75 Anniversary, which also includes special-edition vehicles that showcase open-air freedom, bold style and a new spirit of adventure as the "official vehicles of summer."

The campaign debuts with two new 30-second television commercials featuring Paul George - "4x4 Summer" and "What I Stand 4." "4x4Summer" celebrates the adventure and freedom that arrives with the long days and late nights of summer - from days devoted to traveling unexplored paths to nights spent surrounded by friends - with music by Sony/ATV Music Publishing songwriter and artist Morgan Dorr performing the Jeep brand's custom track "4x4ever" reimagined for summer. The second commercial, "What I Stand 4," features Paul George (with family and long-time friends) as he chronicles his basketball journey, while focusing on what inspires him.

4 X 4 SUMMER https://youtu.be/CLzYVfkCMTA



WWW.GARYMATHEWSMOTORS.COM

A third spot, "4 New Perspective," which celebrates the Hispanic culture, will debut the week of June 6. Both "What I Stand 4" and "4 New Perspective" feature custom tracks influenced by the original Morgan Door "4x4ever" piece.

"Positioning the Jeep brand's 75th Anniversary Special Edition lineup as the official vehicles of summer gives us the opportunity to celebrate this brand achievement and highlight the open-air freedom that enables consumers to go out and enjoy the season to its full potential," said Mike Manley, Head of Jeep Brand and Ram Brand, FCA - Global.

"We at Sony/ATV are proud to extend our winning relationship with Jeep after we initially created for them the custom track '4x4ever' for what became the most Shazamed Super Bowl commercial of 2016," said Brian Monaco, Sony/ATV Executive Vice President, Worldwide Head of Advertising, Film & TV. "It is a real endorsement of Jeep's faith in us as their music partner that we have now had the opportunity to make three brand new versions of this hugely popular track."

"We are extremely pleased to have the Jeep brand's support of USA Basketball as we head into summer competition," said Jim Tooley, USA Basketball CEO. "USA Basketball is proud to be a part of Jeep's 75th anniversary celebration and featured in the brand's fully integrated summer campaign."

About Jeep Brand
Built on 75 years of legendary heritage, Jeep is the authentic SUV with class-leading capability, craftsmanship and versatility for people who seek extraordinary journeys. The Jeep brand delivers an open invitation to live life to the fullest by offering a full line of vehicles that continue to provide owners with a sense of security to handle any journey with confidence.

About Gary Mathews Motors Chrysler Jeep Dodge Ram

BREAKING NEWS.......CALL OR TEXT THE GMM INTERNET TEAM NOW TO TEST DRIVE ANY NEW CHRYSLER JEEP DODGE RAM_ GIOVANNI (931) 217_5848 / BOBBY [Hablo Espanol] (815) 314_4522 / RICH {931) 302_7432

Gary Mathews Motors is a Premier Dealership with Over 40 years of Proven, Professional, Personal Service, Providing a Quality Product for All Customers.

Gary Mathews is a faithful supporter of The Troops from Ft. Campbell, hosting charity events and Gary Mathews Dealerships also support The Montgomery County Sheriff's Office and provided bullet proof & stab resistant vests for the dogs of the K9 Unit [ @ a special ceremony in 2014]

Gary Mathews Motors
1100 Ashland City Rd
Clarksville,TN 37040

New Car Sales: (866) 979-8334
Pre-Owned Sales: (877) 883-1050
Parts & Service: (877) 879-2216
End
Source:A3Marketing_stevegaliher pr
Email:***@a3marketing.com Email Verified
Tags:Usa Basketball, Summer Olympics, Chrysler
Industry:Automotive
Location:Clarksville - Tennessee - United States
Account Email Address Verified     Disclaimer     Report Abuse
Page Updated Last on: Jun 06, 2016
A3marketing/A3MarketingTV News
Trending
Most Viewed
Daily News



Like PRLog?
9K2K1K
Click to Share