Closing the Millennials Membership Gap: How to Drive Membership with Freemiums & Sticky Membership

WASHINGTON - May 19, 2016 - PRLog -- Millennials are the fastest growing segment of today's workforce and associations are struggling to attract and maintain them as members. To address this issue, Altai Systems, Inc., has developed an exciting new webinar called, "Closing the Millennials Membership Gap - How to Drive Membership with Freemimums and Sticky Membership."

As the population ages and trades employment for retirement, millennials are entering the workforce seeking out new opportunities. Unfortunately, they are not embracing membership into professional organizations in the same manner or numbers as their predecessors did. Today's new crop of members are looking for more information for free or "freemium" member benefits and demanding that older organizations be up-to-date on all technological offerings. Our presenter, Gary Francart, will give context to emerging new trends in membership and give tips to organizations looking for creative ways to meet new demands while still generating revenue.

Bill Booth, Altai's Vice President of Client Development believes, "The millennial generation represents an outstanding market segment, and creative benefit messages focused on them will resonate.  Their presence in associations and nonprofits will make a significant contribution to the growth and longevity of any organization.  Furthermore, they represent a great pipeline for future leadership positions."

The webinar will take place Wednesday, June 22nd at 2pm EST. Click Closing the Millennials Membership Gap - How to Drive Membership with Freemimums and Sticky Membership http://bit.ly/AlaitMillennialswebinar to register.

About Altai Systems:

Altai Systems is a fast growing Association Management Software (AMS) company based in the Washington, DC Metropolitan area. Altai is a company that has a long heritage in providing solutions for association and membership management. Founded by two seasoned Microsoft CRM professionals with over 20 years' management experience, each in the field of association and nonprofit related technology solutions, Altai has sales development and technical consultants located across the United States. Altai Systems' mission is to provide solutions to bring members closer -- closer to their clients, their organizations and closer to each other. www.altaisystems.com