World Saved IoT Unicorn celebrates with Rainbows

IoT device Character discriminates good notifications and announces them with colorful display.
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* Austin - Texas - US

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AUSTIN, Texas - May 13, 2016 - PRLog -- Developing an Interactive IoT-Social Media Platform: Meet Tootz

Opportunity:80% of total mobile phone time is spent on social media tasks, but how much of it involves the user's true interests? How can web-based communication be optimized such that the user gets information interactively in the real world?

Approach:Tootz and its app provide an integrated ecosystem that delivers a user-defined, real-world, and colorful interaction with the internet. Tootz is a wireless Internet of Things (IoT) device that monitors social media accounts and giving you a rainbow whenever the internet is singing your praises through programmable hashtags, subscriptions or tips, among many other social-media specific features. Moreover it is powered by USB or battery for fully untethered fun. The main idea on how Tootz works is shown in Figure 1.

Figure 1. Flow of information from YouTube to live notification in the real world

Challenge:We are raising $9000 in our Indiegogo campaign to get Tootz in as many people's hands at an affordable price. Tootz integrates with Twitter, Facebook, Twitch and Gmail but will connect to more services in the future as Tootz software is developed further. Manufacturing and sourcing the parts is hard but the manufacturing line is already active with first Tootzs shipping soon.

Impact:We have set out to create a product that people will care for not just an e-toy. It's an interface between you and the internet that should bring a little joy to your life every time it goes off.  It uses the latest in IoT technology (node.js and websockets) to do just that and let you know that something good happened, in a fun way. This is the foundation to develop the technology into the next great social marketing opportunity.

Featured in:Readwrite, GrumpyCast, Entwickler, Cordkillers, Twit, Know How, GizWiz

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Jaime Ruiz-Avila
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