Advertising booklet reveals the easiest and best way to Measure the Effectiveness of Advertising

SAN MATEO, Calif. - April 17, 2016 - PRLog -- Required Reading for every Business, every CEO and everyone in Marketing, Advertising and Sales…

Quick! Don't wait for your boss or your clients to ask you about this. Find out about some easy-to-use advertising math that can help you increase your sales, increase your profit and decrease your risk. The math is called "The Barrows Popularity Factor" and it can help your company make a lot more money.

The Key to Measuring the Effectiveness of Advertising is some very easy-to-use math that every business needs to know…

No matter how much your company spends on advertising, you need to learn about this advertising math today.

It can help your company make a lot more money!

The math is called "The Barrows Popularity Factor." You can read more about it and download a booklet called "The Barrows Popularity Factor" for $4.95 at www.barrows.com/bpfinfo.html

AT LAST, NOW YOU CAN ACTUALLY TAKE THE GUESSWORK OUT OF ADVERTISING!

NOW THERE IS SOME EASY-TO-USE ADVERTISING MATH THAT CAN HELP YOU PLAN AND ANALYZE YOUR ADVERTISING MUCH MORE EFFECTIVELY.

THE MATH IS CALLED "THE BARROWS POPULARITY FACTOR."

YOU CAN READ ALL ABOUT IT IN A BOOKLET CALLED "THE BARROWS POPULARITY FACTOR" WHICH YOU CAN DOWNLOAD FOR $4.95 AT WWW.BARROWS.COM

YOU CAN READ THE WHOLE BOOKLET IN ABOUT AN HOUR AND THE MATH IS SO EASY TO USE THAT ALL OF THE CALCULATIONS CAN BE DONE BY ONE PERSON, IN MOMENTS, WITH JUST A SIMPLE CALCULATOR.

IT WILL GIVE YOU MORE OF THE INFORMATION YOU NEED TO HELP YOU FINE-TUNE YOUR ENTIRE MARKETING PROGRAM,

AND IT CAN HELP YOU

*INCREASE YOUR SALES

*INCREASE YOUR PROFIT

*AND DECREASE YOUR RISK!

"It's the best $4.95 you will ever spend on Advertising!" Read all about this great ad math today!

"In short, 'The Barrows Popularity Factor' is a very simple equation that actually lets you quantify the relationship between advertising and sales, according to Robert Barrows, President of R.M. Barrows, Inc. Advertising and Public Relations in San Mateo, California.

The reason the math works is very simple.

The equation reduces the relationship between advertising and sales to its lowest possible common denominator...namely, "How much did you sell? (divided by)  How much did you advertise?" (But don't do the math in dollars...do it in units per gross impressions.)

In mathematical terms, the formula looks like this:

The Barrows Popularity Factor= How much did you sell? (In units) divided by /How much did you advertise?  (in gross impressions)

The answer you get is a rate of return on gross impressions.

That rate of return on gross impressions quantifies the popularity of your product and its promotion, and by doing so, it quantifies the relationship between your advertising and sales.

"Once you can quantify the relationship between your advertising and sales, you can then begin using a variety of other easy calculations to help you test and compare various elements of your advertising, and it can help you plan and project your advertising to help you increase your sales, increase your profit and decrease your risk," says Barrows.

The math and how to use it are explained in a booklet he wrote called "The Barrows Popularity Factor."

"You can read the whole booklet in about an hour, and the math is so easy to use that all of the calculations can be done by one person, in moments, with just a simple calculator,"  according to Barrows.

People can read more about the math and they can download "The Barrows Popularity Factor" booklet for $4.95 at www.barrows.com.

"With the math in 'The Barrows Popularity Factor,' businesses can start taking a lot of the guesswork out of their advertising and they can use the math to help them make a lot more money," says Barrows.

For more information, call Robert Barrows at 650-344-4405.