"20 Women to Watch in Sales Lead Management" Winners Announced

LYNDEN, Wash. - April 4, 2016 - PRLog -- SLMA CEO, James W. Obermayer, announced the winners of the 2016 "20 Women to Watch in Sales Lead Management" leadership program.   Obermayer said, "These leaders in the sales lead management industry have given of their time and expertise to advance the science and discipline of sales lead management. They are authors and speakers, trainers and marketers, entrepreneurs and sales managers.  Please join us in thanking them for their efforts, because they know that sales lead management is revenue management. You may access the complete list of the winners and their accomplishments and leave a comment for the winner of your choice on www.salesleadmgmtassn.com."

Why It's Important:

"Sales lead management is a core discipline for predictable growth of sales and profitably.  Do it well and a company has a competitive advantage.  Do it poorly and 75-90% of marketing spending on lead generation is a waste; sales productivity suffers as do corporate growth and profitability.  The 20 Women to Watch in Sales Lead Management are found to have the knowledge, skills, and leadership to generate wealth by managing this vital discipline."

Sales Lead Management Association

A video of the winners of this year's 20 Women to Watch is available for viewing here.

In alphabetical order, the 20 Women to Watch in Sales Lead Management are:

Andrea Lechner-Becker, LeadMD

Tracy Eiler, InsideView, Inc.

Anna Fisher, Zoominfo.com

Cyndi W. Greenglass, Diamond Marketing Solutions

Jennifer Harmel, ANNUNITAS

Jeanne Hopkins, Continuum Managed IT Services

Janelle Johnson, Act-on Software

Jocelyn King, Intel

Katie Martell, Cintell

Rhoan Morgan, DemandLab LLC

Nancy Nardin, Smart Selling Tools

Genie Parker, VanillaSoft.com

Debbie Qaqish, The Pedowitz Group

Lori Richardson, Score More Sales

Liz Sophia, Hodges-Mace, LLC

Erica Stritch,  RAIN Group

Marylou Tyler, Strategic Pipeline

Mari Anne Vanella, The Vanella Group

Adrienne Weissman, G2Crowd

Traci Whetzel, Concept Services Ltd.

The Judges

Judges this year were Christel K. Hall of PRowrite PR, Peter Gracey of QuotaFactory, and Jill Konrath.  The SLMA thanks them for their time and expertise in reviewing the nominees for the 20 Women to Watch program.

The Process

SLMA members nominated women leaders in the field of sales lead management.  From those nominated, 20 were selected.  Nominees were judged on their contributions to a combination of sales lead management, marketing and sales activities.  Additional qualifications, such as board positions, authorships, and relevant presentations, were taken into account.

The Sponsors

Continuum Managed IT Services and OMI - Outward Media are generous sponsors for the 20 Women to Watch Recognition Program for 2016.  We thank them for their support in recognizing women leaders in the sales lead management field.

About the Sales Lead Management Association

The mission of the Sales Lead Management Association is to help companies become successful in the critical business process of managing sales leads.  The SLMA has 9,000 worldwide members and offers a membership directory, member-to-member discounts, and a website with 300-plus articles from 60 industry authors.  For more information about SLMA, call Jim Obermayer or Susan Campanale at (360) 933-1259.