Vanguard Indie Artists Pave the Way for Making Money in Music Industry
Jay-Z, Beyonce, Kanye West and other prominent artists have been a huge influence on how to maximize the effectiveness of marketing and promoting their brands in the music industry. They have paved the way for cutting-edge strategies to be implemented at the artist level.
Just how Michael Jordan & Magic Johnson changed how the game of basketball is played, A-Listers, like the ones previously mentioned, have changed the landscape of the industry...and Indies are following suit!
As a result of their success, the ladies of S4TF have done something that is unheard of in ANY industry. They have put 100% of their 2015 earnings (nearly $500k) into building a promotions platform for subsequent Indie artists to be able to take advantage of, exclusively through 9th Ward ... and realize the same success as them!
In a promotion titled "A-List Indies", 9th Ward gives Indies the type of promotional visibility that was once only afforded to A-Listers with the backing of Major labels with huge marketing budgets. With S4TF's contribution to the project, 9th Ward has been able to develop a promotional platform that not only rivals that of emerging artists on Major labels, but in many ways exceeds them!
"We thought, at first, that the label would just roll out their mobile apps developed for artists and musicians," S4TF member Kirbie Speights explains. "However, as the project plan developed, Jay (the label manager), began to introduce opportunities that we never thought possible! We were absolutely floored and we're excited to be such a significant resource in making it happen."
The label intends to expose the features and resources of the platform as it rolls them out to the public; but we are told to expect something dynamic and "game changing."
"I believe we have recruited some of the best artists in the industry...PERIOD. Not only among Indies," states Jay Davis, founder, co-owner and managing partner of 9th Ward. "They deserve nothing less than to be presented as such."
We weren't able to reveal future plans; however, the initial promotion features mobile ads in the form of "3D Bus Wraps" on the NJ/NY cross route. The first bus features S4TF, Var Don, Courtney Santana, Jacinth Sutphin, Diemiruaye and Anna Choi.
9th Ward Production and Promotions Company, LLC