 Marmalade's powerful 2D Kit takes center stage at GDC 2016Marmalade is at GDC 2016, showcasing Marmalade 2D Kit, available as part of the award-winning Marmalade Platform.
By: Marmalade Technologies 
Marmalade 2D Kit With a focus on user interfaces, Marmalade 2D Kit, can dramatically reduce the time and cost of producing a rich, dynamic and engaging UI experience for your game. "Marmalade 2D Kit combines an editor and runtime that are purpose-built to cater for 2D content and offers a great alternative to Flash," says Daniel Hall, Technical Marketing Manager at Marmalade. "It allows content creators to iterate fast and often, which is of high value in the mobile gaming market." A good in-game UI is crucial to the overall player experience and with built-in support for UI widgets and a powerful keyframe based animation system, Marmalade 2D Kit lets you take full advantage of this key factor. By supplying a dedicated runtime as part of Marmalade 2D Kit, integrating the content you create with your existing pipeline and game code is quick and straightforward. "We provide a lightweight playback component as part of Marmalade 2D Kit," continues Hall. "This runtime can easily be integrated into any existing rendering pipelines, allowing you to create compelling UI experiences by combining both 2D and 3D content with the UI layout created using the editor." "Also, our solution has no Flash runtime overhead and the associated performance impact that often affects VM-based solutions, particularly on mobile." Marmalade 2D Kit uses an open format for content, allowing the possibility of integration into any codebase in whatever way you want. Marmalade 2D Kit is available now as part of the latest Marmalade Platform release. GDC attendees can find Daniel and the rest of the Marmalade team at Booth #1016, Zone 1 for the duration of the GDC expo, March 16th - 18th. To schedule a meeting with the team please visit Marmalade's GDC 2016 event page. About Marmalade Technologies Ltd Marmalade enables developers to create great content on any device. The powerful Marmalade Platform is used to build high performance 2D and 3D games and apps using its flexible development environment. It provides developers with access to an exceptional ecosystem of partner services, tools and technologies that work seamlessly with Marmalade, enabling developers and game makers to execute their vision without compromise. By harnessing the Marmalade Platform and other leading technologies for front-line game development, Marmalade Game Studio develops best-in-class titles for an impressive client list of brand and IP owners across the globe, as well as exciting original projects. Marmalade Technologies Ltd is based in London and is privately owned. Following the launch of its free technology in 2014, Marmalade has enjoyed unprecedented growth, reaching new markets with its high performance C++ platform. SimCity BuildIt, Angry Birds POP! and Plants vs Zombies are just a few of the great games that have been made with Marmalade. For further information please contact: Dean Samways Community Manager Marmalade Technologies Ltd dean.samways@ +44 (0) 207 5533 056 Web Links: Marmalade Technologies Website: www.madewithmarmalade.com Twitter: @marmaladeapps Facebook: facebook.com/ LinkedIn: linkedin.com/ Marmalade Game Studio Website: www.madewithmarmalade.com/ Twitter: @marmaladegames (http://twitter.com/ Facebook: facebook.com/ LinkedIn: linkedin.com/ End
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