Motivation at M&C Saatchi: How managers share ownership of their businesses

BLOCKLEY, U.K. - March 6, 2016 - PRLog -- Emblazoned across an early page of M&C Saatchi’s website is the statement: “If you own something you care more: our managers have equity in their business” – a statement that could easily be dismissed as a gimmicky attempt to distinguish the agency from others.

But there is a justification.  At M&C Saatchi, the publicly listed parent company shares the ownership of  many of its individual agencies with their executives, whereas at most other marketing groups all that is normally offered to the senior executives of individual agencies is the opportunity to share ownership in the group as a whole with other group shareholders.

So it should have come as no surprise to learn a few weeks ago that senior executives at M&C Saatchi’s London agency were to acquire personal shareholdings in that business too.

In an exclusive Special Report compiled with the full cooperation of the company and published today (Monday 7 March 2016), Marketing Services Financial Intelligence tells how the M&C Saatchi "shared ownership" model works and asks why other agencies have been slow to follow.

The full report is available free to Press on request but otherwise only to subscribers at www. fintellect.com