Companies That Ignore Their Online Reputation Are Simply Throwing Money Away

WARRINGTON, U.K. - Feb. 26, 2016 - PRLog -- Brightlocal.com’s ‘Local Consumer Review Survey’ highlights that 92% of consumers now read online reviews and that 68% say positive reviews make them trust a local business more. Even more startling is that 97% of consumers aged 18 - 34 read online reviews to judge a local business.

Businesses that ignore this trend will fail to attract a whole generation of new customers.

The search engine giant Google reports over 3.5 billion searches each day with 30% of these for a local business. Reviews of local businesses are visible all over the internet: social media, paid and organic search results, business directories, video-hosting sites, blogs and forums. It is now essential - not simply desirable -  to maintain an impeccable reputation. Successful sellers on global giants like Ebay and Amazon have understood this for years; now it’s the turn of every local business.

When it comes to online reputation in this digital age, the words of a legendary boxing world champion, Joe Louis, are pertinent, “You can run but you cannot hide.”

In response to this survey, Warrington based digital marketing agency Big Boom Marketing has launched a reputation marketing service.

Neil Willis, MD of Big Boom Marketing comments, “Businesses must realise that consumer choice is bigger and more selective than ever. It’s not because there are more competitors, it’s simply a result of more and easier access to information.”

Neil continues “It is senseless to spend £1000’s on online marketing directing potential customers to a business with a non-existent or average reputation; this is the proverbial ‘cart-before-the-horse’ and will prove fruitless. A company must first fight to gain the consumer’s trust via a great and ongoing reputation.”

The reputation marketing service will monitor and build a company’s reputation using patented software, an application, a CRM system, a media design centre, staff training and other technologies including video, email and telephone response to customers leaving reviews.

Subscribers to the premium service will also benefit from having their 5 Star reviews distributed across multiple social media, video and blog sites.

As an introductory offer Big Boom Marketing is covering the £89 cost of access to patented software. Businesses will discover their current online reputation rating across the major review sites of their chosen country. A comprehensive reputation report will be produced.

Access here:  http://usr68592.localreputationreport.com

ABOUT
Big Boom Marketing is a digital marketing agency providing online lead generation services to SME’s. Services include: Reputation Marketing, Video Marketing, SEO, Adwords PPC and Social Media Management.

To learn more please visit:
www.BigBoomMarketing.co.uk