Newspaper Publishers Generate Revenue with Archive Content

SHELTON, Wash. - Feb. 25, 2016 - PRLog -- Newspaper publishers have discovered a new way to generate revenue while accomplishing a goal many have had for decades - digitally preserving their bound volume archives. Discover America's Story gives publishers a proven effective new ad sales approach that makes money for archive digitization while ensuring the newspaper maintains all content rights in the process.

The publisher of The Mooreland Leader in northwest Oklahoma, Tim Schnoebelen, had wanted to digitally preserve his 100+ year archive and make it online accessible before retiring but did not have the extra revenue to make it happen until he learned about Discover America's Story.

"With Discover America's Story's ready-to-go ad program, we were able to easily sell community sponsorships and generate the revenue we needed to preserve and put our historic archive online where it can be searched and enjoyed," Schnobelen explained.

The program was so successful that his complete archive digitization is nearly finished with much of it already online accessible and searchable, and he decided to keep the program going so it continues to generate a revenue stream for the paper today.

With Discover America's Story, publishers set their own ad/sponsorship rates, all revenue generated is theirs to keep and, perhaps most importantly, they exclusively own and control all scans and intellectual property rights. Discover America's Story ensures the newspaper maintains all rights to the digital archive and can share it with whomever they choose or use it to continue to generate revenue for the newspaper.

Contact Discover America's Story to learn more or get started today. Email karen@smalltownpapers.com or visit www.DiscoverAmericasStory.com.