Heyday Footwear announces collaboration with Celestial Bodiez

Bodybuilding sneaker limited to just 150 pairs, ships in March
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NEW YORK - Feb. 5, 2016 - PRLog -- Heyday Footwear has announced a limited-edition collaboration with Celestial Bodiez, the fitness apparel brand founded by Celeste Braun, winner of the WWE Divas Championship in 2013.

The design of the exclusive special edition of Heydey’s Super Shift bodybuilding sneaker mixes white patent leather with white ballistic mesh and will have the Celestial Bodiez logo in molded rubber across the tongue. The shoes will also come with two sets of reversible Super Straps, with one in black patent leather/urban camo and the other in turquoise patent leather/hot pink patent leather. They will also include three sets of matching shoe laces, allowing users to customize the shoes and match them with the entire line of Celestial Bodiez fitness leggings and tops.

The shoes will be available exclusively at the CelestialBodiez website. Preorders start in January with delivery expected in March 2016. The collaboration is limited to just 150 pairs.

The Super Shift bodybuilding sneakers have a zero drop, flat bottom rubber sole to offer a stable base for leg exercises. They feature a terry cloth interior lining and a memory foam foot bed for added comfort.

The Super Shift line is specifically designed for bodybuilding performance, which makes it a perfect match for the collaboration with Celestial Bodiez, according to owner and CEO (that stands for Chief Everything Officer) Darin Hager.

“Celeste Braun is known as a wrestler, but she was a bodybuilder first, and her line of workout clothing and accessories emphasizes bodybuilding,” he said. “This is a great match, and we’re excited for this collaboration.”

Heyday Footwear came about in 2007 when Hager, who spent 10 years designing products for corporate footwear brands, was fed up with not being able to find the sneaker designs he craved and decided to create an independent brand. The company designs, produces and sells direct to consumer, and each line of sneakers is limited to between 100 and 200 pairs per style.

More information is available at www.heydayfootwear.com, and pre-orders will be available at www.celestialbodiez.com.

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