Thomas Ramsburg Named to “Top 20 Researchers You Need To Know” 2015 List

PHILADELPHIA - Dec. 15, 2015 - PRLog -- Research America’s Operations Director, Thomas Ramsburg, has been profiled in Survey Magazine’s annual collection of “Top 20 Researchers You Need to Know”. The magazine publishes their collection of influential marketing research industry leader profiles each December.

    Survey Magazine provides digital and print information to marketing research professionals that aims to enlighten, educate and inspire. A spot on the magazine’s annual list of marketing research key influencers communicates each expert’s leadership ability, knowledge and wisdom about about the current state of the industry to their peers and also to potential clients looking for supporting partnerships.

    Magazine editors select candidates for the Top 20 after reviewing hundreds of nominations submitted by industry peers during the previous summer and early autumn. Selected profiles provide the experts’ unique insight into trends, technology and challenges in the field. A glossy spread details each individual’s background in Marketing Research, including career highlights and personal reflections on the value of their work.

    Mr. Ramsburg has striven alongside Research America, Inc. President and CEO Robert Porter to take the company into a new era of marketing research activity. He has helped develop the business into a full-service marketing research provider, looking past basic telephone-based interviewing services by helping further the company’s reach into online web-based and mobile interviewing. He also works with other directors within the company to develop a diverse range of in-depth interviewing possibilities for clients, including focus group moderation and panel studies.

SURVEY’s profile of Thomas Ramsburg is available here: http://market-research-bulletin.epaperflip.com/v/SURVEY-M...

    Thomas Ramsburg joined the Research America, Inc. team through its 2013 acquisition of his company, TMR, Inc., which he had led for 28 years.  Prior to co-founding TMR, Mr. Ramsburg served as a project manager and operations director for Chilton Research, working on various projects for the CDC, DOl, DOL, as well as other social science projects. He is active in both the American Marketing Association and the Marketing Research Association, having served as President of the NYNE Chapter of the MRA and as a speaker at numerous national conferences. He received his MBA from Temple University in Philadelphia and his BS from Shippensburg University in Shippensburg, Pennsylvania.

    One of the pressing client-side challenges that Mr. Ramsburg has identified in the marketing research field are shrinking budgets for complex studies, which require a mix of interviewing staff and advanced technology to meet shortened development deadlines. Smaller and mid-sized businesses share the same budgetary concerns as clients in education, government and nonprofit organizations about the price tag for the research they want to conduct, and draw up timelines that require research using the quickest schedules possible.

    The technology used in Market Research by larger, established businesses and their marketing research partners doesn’t always lie within the cost constraints that Research America’s clients typically present to the Accounts Team.

    “The ways we can conduct research are always expanding, but implementing new trends, interviewing techniques and technology that can speed up the research process comes with a price tag that for some studies is too rich,” states Mr. Ramsburg. The solutions that Research America offers in response to mid-sized budgets help speed research using a mix of live interviewing techniques and alternative alternative approaches to internet-based and mobile research and are intended to come in under budget and on time.

About Research America

    Research America is a nimble, value based public opinion market research firm providing organizations with market research needed to enhance products and services for their customer base. With 30 years’ experience and five nationwide call centers, the company provides quantitative and qualitative services delivering interviewing services to a variety of communities around the world. Research America team leaders are experts in coding analytics and surveying.