The World Market for Smart Packaging is worth $30.7 billion in 2015 predicts a new visiongain report

LONDON - Dec. 15, 2015 - PRLog -- PRESS RELEASE: ‘The world market for Smart PACKAGING is worth $30.7 bn in 2015’ SAYS NEW VISIONGAIN REPORT

LONDON, UK. 16^th September 2015: A new report by visiongain predicts that the world market for smart packaging is worth $30.7 billion in 2015. This forecast and others appear in Smart Packaging Market Report 2015-2025: Top Companies in Active, Intelligent, MAP & CAP, Gas Scavengers, Corrosion & Moisture Control Packaging published by visiongain, a leading business intelligence provider based in London, UK.

Smart packaging is the element of packaging that in addition to the traditional three functions of packaging products (protection, containment and communication), offers a number of extra functionalities. Visiongain calculates that the global smart packaging market will be worth $30.7 billion in 2015. The main driving factors will be the rising income sand changing lifestyles which alter consumer requirements for product packaging. As disposable income rises, consumers are more willing to pay extra for some of the additional functionalities provided by smart packaged products. Increasingly busier lifestyles and rising health concerns have also led to surging demand for active packaging through the boost in demand for convenient packaging and products such as ready meals. Consumers will also want to know the exact nutritional value as well as the condition of the products they are consuming and thus open up more opportunities for smart packaging products. An ageing population is another stimulator. The increasing amount of elderly people will boost the demand for pharmaceuticals where active packaging is applied intensively.

Smart packaging will see steady growth in all major end-use markets, with the fastest expansion in the pharmaceutical end-use market. The food smart packaging end-use submarket is estimated by visiongain to be the largest end-use submarket in 2015, accounting for more than a half of the total market value. The beverage smart packaging end-use submarket is the second largest end-use submarket in 2015, accounting for more than one fifth of the entire market. The pharmaceutical smart packaging end-use submarket will see the fastest growth in the next decade, mainly driven by the ageing population and the rising quality demand for pharmaceuticals. Anti-counterfeit, patient compliance and consumer friendliness are some of the factors that drive the demand for smart packaging in the pharmaceutical sector.

In terms of technology, the MAP & CAP submarket will dominate in market value, accounting for almost a half of the entire smart packaging market in 2015. However, due to its relative mature market condition, especially in developed countries, and the difficulties involved in setting up production and launching new products, the MAP & CAP market will only see moderate growth in the forecast period. The fastest growth will be seen in the intelligent smart packaging submarket. The potential increase in supply chain efficiency and the surging consumer demand on easier access to more detailed product information is pushing the intelligent packaging market to grow at a tremendous rate.

This 232 page report contains 171 tables, charts and graphs that add visual analysis in order to explain developing trends within the smart packaging market. Visiongain provides forecasts for the period 2015 to 2025 in terms of value (US$) for the smart packaging market. In addition, 11 national smart packaging markets (plus Rest of the World), 4 smart packaging end-use submarkets (plus ‘others’) and 5 smart packaging submarkets by technology are forecasted and analysed by visiongain over the period 2015 to 2025.The report also provides profiles of 7 of the leading companies operating within the market such as Reynolds Group Holdings, Amcor, Crown Holdings, Ball Corporation, Sealed Air and Rexam PLC. The report also includes 2 interviews with major opinion leaders in the Smart Packaging market: the Active & Intelligent Packaging Industry Association (AIPIA) and College of Agricultural Engineering & Technology - providing expert insights alongside visiongain’s analysis.

The Smart Packaging Market Report 2015-2025: Top Companies in Active, Intelligent, MAP & CAP, Gas Scavengers, Corrosion & Moisture Control Packaging will be of value to current and future potential investors into the smart packaging sector, as well as companies and research centres who wish to broaden their knowledge of the smart packaging market.

For sample pages and further information concerning the visiongain Smart Packaging Market Report 2015-2025: Top Companies in Active, Intelligent, MAP & CAP, Gas Scavengers, Corrosion & Moisture Control Packagingplease visit https://www.visiongain.com/Sector/133/Packaging

For an executive summary please contact:
Email: Sara Peerun on sara.peerun@visiongainglobal.com

Tel: +44 (0) 20 7336 6100

Notes for Editors
If you are interested in a more detailed overview of this report, please send an e-mail to sara.peerun@visiongainglobal.comor call her on +44 (0) 207 336 6100

About Visiongain
Visiongain is one of the fastest growing and most innovative independent media companies in Europe. Based in London, UK, visiongain produces a host of business-2-business conferences, newsletters, management reports and e-zines focusing on the Energy, Telecoms, Pharmaceutical, Defence, Materials sectors.

Visiongain publishes reports produced by its in-house analysts, who are qualified experts in their field. Visiongain has firmly established itself as the first port-of-call for the business professional, who needs independent, high quality, original material to rely and depend on.