New Survey Seeks Nonprofit and Association Leader Input on Strategic Growth Plans

DENVER - Dec. 3, 2015 - PRLog -- A new survey presently being fielded is looking for senior and C-level nonprofit leaders and association executives with responsibility for non-dues revenue participants in order to expand the scope of the study's findings. The new report, Non-Dues Revenue Horizons: Insights on Association and Nonprofit Growth, 2016, is capturing the innovative tactics and strategies these organizations are deploying to generate revenues and grow, in order to both share with and inspire the greater association and nonprofit communities.

RevvCrew is working with professionals from Association Insights, a leading, provider of market research in the nonprofit/association space, to administer this interview-based study - unearthing how professional and trade associations will generate streams of income from critical area such as sponsorships, advertising, exhibits, conference registrations, foundation donations, and other related fundraising activities.

Additional goals for the study include the following:

SHARE STORIES. Since storytelling is an effective way to share, this report will showcase what nonprofits and associations are doing to innovate/grow and otherwise implement to grow non-dues revenue (NDR) as a means of inspiring other leaders.

FILL A VOID. There are some studies that share operating ratios, based on organizational annual tax-based IRS 990 form information, that offer benchmark data of how much NDR is being generated by organizations. However, the data is not offered with context about how this income is being raised and captured so that others can benefit by understanding the how. This study fills that gap.

DISSEMINATE REAL WORLD EXAMPLES; CREATE CONVERSATIONS.  Association and nonprofit leaders often learn from each other. Therefore, this research will shared in state, regional and national conference presentations, on social media, along with articles and other channels targeted to the association and nonprofit communities.

HIGHLIGHT EXPERTS.  Finally, interviewees will demonstrate their subject matter expertise within the sector, providing them with exposure as thought-leaders and innovators among their colleagues.

Findings will be available early in 2016, and all participants will receive a complimentary copy of the study.

To learn more or participate in Non-Dues Revenue Horizons: 2016, please visit http://www.revvcrew.com/survey or contact RevvCrew at 720-457-3600.


About RevvCrew.
RevvCrew - with offices in Denver and Philadelphia - is a specialty consulting group that unlocks and perpetuates non-dues revenue for associations and nonprofits by building teams of absolute engagement. The principals of the firm are former senior-level association executives with extensive experience in operations, finance, marketing and business development at national professional associations.