PsyQuation Launches Behavioural Analytic Software for Traders

A Sydney based fintech startup launched its behavioural analytic software at Finance Magnates London Summit last week. CEO Michael Berman, Ph.D. is delighted to inform the trading community that their software will be available for use around 1 March next year with its initial application being for the retail FX trading community.
SYDNEY - Nov. 11, 2015 - PRLog -- The idea leading to PsyQuation’s formation came about in mid 2013. At the time, Vlad and I were working at a fintech startup that we started in early 2012; the company focused on incubating emerging traders using a sophisticated algorithm to measure a trader’s skill coefficient.

In 2013, one of the world’s largest FX brokers contacted us and enquired about ways in which we could work together. The courtship lasted about 6 months but for reasons beyond our control the deal never happened; however, the message they kept emphasizing struck a chord. They described how retaining clients was their biggest challenge and they were hoping we could work together to develop a software system that truly made their traders more profitable. The message from this particular broker is an important one for the broader industry and for traders in particular. Like all industries, there are rotten apples, but brokers who are in business for the long haul and value their brand really want their traders to do well. This was really encouraging as we identified a business model where everyone’s a winner. This resonated strongly with us, and we knew one day we wanted to be part of the solution.

You can read the full backstory to the company's formation over here.

To learn more about PsyQuation, visit our website

Michael Berman, Ph.D.
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Tags:Software, Fintech, Startup, Behavioural Analytics, fx, Trading, Biometrics
Industry:Financial, Software
Location:Sydney - New South Wales - Australia
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