Free Internet Marketing Tools for S-M-E
By: Independent Internet Marketing IIM
The suite of tools include a Mission Statement creator, an internet marketing plan creator and finally a brand measurement tool based on James Ulmer’s scientific scale of A-list, to D-list, Hollywood brands.
The Mission Statement creator helps entrepreneurial business owners make better decisions in all facets of their operations, market and sales functions by keeping them focus on why the business exists and where its core strengths lie so that businesses can differentiate themselves not simply in brand identity but also in every facet of its operation from vendor-partner selection, market development and technology adoption.
The internet marketing planner lets S-M-E without much familiarity in internet marketing, know what tools, such as social media, blogging, paid advertising and SEO, to use when based on three different types of budgets; $0 budget, $50/month and $100+/month as well as the amount of time they can devote to internet marketing tactics each month, from brick and mortar businesses to pure-internet businesses. Each budget option also coincides with four marketing goals, starting with gaining exposure to building a relationship with customers for repeat business.
Lastly the brand Hotlist rating helps S-M-E gauge the reputation and standing of their brand in the market place. A business may be on the A-list even if it is an independent business with one location or a medium business with several locations. The scale asks the business owner to rate themselves based on professionalism, bad press, aggressive activity and profitability.
These free tools are available right now to visitors, without registering, on Independent Internet Marketing’s official website http://iimtoday.ca.
Independent Internet Marketing