OPPO expands its operations in Tamil Nadu Market
Inaugurates first exclusive store in Trichy to expand presence in Indian Smartphone Market. Ken Huang, GM, Tamil Nadu present on the occasion as Chief Guest
By: OPPO India
The brand has developed robust plans including aggressive marketing strategy, new product launches, attractive pricing and retail expansion, with an aim to achieve a decent market share and more than 200% growth in sales by end of this year.
Speaking at the launch, Mike Wang, CEO, OPPO Mobiles India, “This exclusive OPPO store is a part of our constant efforts to provide our customers with an interactive and informative buying experience. Looking at the huge potential of the Indian Smartphone market, we are speeding up our sales and service network and expect a fair growth and a bigger share of the market in the times to come.”
He further added, “The Company has plans to expand more service centers this year. As of now, we have 120 service centers across India and are targeting to open 200 service centres by end of 2015. We also have hot line services to communicate with the customers.”
It is strategically centrally located among the high-end retail street and includes a wide smartphone range. The store layout has been designed keeping in mind customer flow and also for a visual experience. Spread over an area of 460 Sq feet, the store has innovative features.
OPPO recently launched OPPO R7 Plus and R7 Lite in the Indian market, which have been getting phenomenal reviews from various technology experts. OPPO currently has 19 phones including flagship models such as the R7 Plus, R7 Lite, Mirror 5, R5 and Find 7.
OPPO is a leading global technology brand dedicated to providing consumers across the Americas, Africa, Europe, Oceania, and Asia with pioneering products that never fail to inspire and excite. At OPPO we design, manufacture, and promote our own products, combining innovative technology with unique design, to ensure our customers always receive the best.
Founded in 2004, OPPO quickly proved itself in the market with its intense obsession with details. Each OPPO product encompasses a carefully selected array of attributes to specifically cater for users, combining impressive features with elegant designs. After entering the mobile phone market in 2008, OPPO quickly expanded into overseas markets a year later. OPPO mobile phones are currently available in over 20 markets and offered for online purchase in over 50 additional countries, with the brand already registered in 116 countries as of April 2015.
But OPPO doesn’t stop there. Using our passion for design and commitment to new technologies, OPPO has made a big impact in the audio-visual market by offering world-renowned, premium Blu-ray players in the United States and across Europe. For more information, please visit www.oppo.com/
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