Number 1 Marketer Of Funeral Trust In The US

ELKHORN, Wis. - Oct. 13, 2015 - PRLog -- Michael O’Dell was already a successful business owner—serving 25 years as president of the multi-office Delco Estate Planning Services—when he tripped across an idea that has changed the way funeral trusts are managed across the country.

“Our firm assisted senior citizens with financial planning with an emphasis on full estate planning,” he explains.

“Since 93% of all seniors don’t have long-term care insurance, we provided legal assistance in protecting assets such as their homes, money, and funeral planning funds.”

“People should be funding funeral trusts to protect these funds from the nursing home,” O’Dell explains. “Based on Medicaid law, if the client prepays their funerals, it would be Medicaid exempt if they entered a nursing home.”
It’s genuinely a win-win situation, O’Dell says, because the clients are protected and the professionals selling the product can add thousands of dollars to their bottom line.

“It’s a great opportunity to show other financial planners, attorneys, and insurance agents how to make an extra $7,000 per month marketing the funeral trust to their existing clients. Each of their clients is concerned about protecting funeral funds from the nursing home, so this is a simple sale.”

In 2008, O’Dell sold his financial planning practice to a company based in Waukesha, Wisconsin, which allowed him the opportunity to open a new national headquarters for DelcoUSA. As CEO and president of the company, he travels throughout the U.S. sharing with financial planners, insurance agents, and attorneys the benefits of providing funeral trusts to their clients.

He says one of the secrets to his success has been surrounding himself with the right people. “Working with elder law attorney Karl Dovnik has been a tremendous advantage in terms of knowing Medicaid law and estate planning,” he states. “He and I have spent 14 years personally marketing the funeral trust program to our clients, and we have the marketing expertise to share with agents. Our marketing program is the finest in this industry. We provide seminars throughout the country with one-on-one funeral trust training.”

The product itself has also been key to his success. “My dad would say to me when I was younger, ‘Find a need and fill it,’ and this product has filled a need for financial planners, attorneys, and insurance agents all over the United States. We have agents who make an extra $20,000 per month marketing to their existing clients. The sky is the limit.”
No matter the economic climate, O’Dell says the funeral trust product is a sure thing. “The best part of my job is showing agents how to make an extra $85,000 in a bad economy by marketing the funeral trust to their existing clients.”

To learn more visit our website at http://www.delcous.com