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Follow on Google News | Nearly 3,000 attended United Way of Greater L.A.'s 5th Annual “Fall Into Literacy” FestivalBy: United Way of Greater Los Angeles In attendance were more than 30 community agencies who participated as exhibitors, thirteen local authors, and popular children’s characters Curious George and Madeline who greeted the crowd of festival goers. Participants also enjoyed author book signings and readings, family-oriented activities and musical entertainment by Cambalache. “We had a great turnout,” said Cesar Guerrero, Education Program Coordinator at United Way of Greater Los Angeles, who oversees the organization’ More than 80% of Los Angeles students live in poverty and face dramatic literacy gaps before they enter kindergarten. A recent UC Berkeley study found that low-income Latino toddlers fall behind their white peers in language development by age two – a gap of almost 30 million words by age three. United Way knows that literacy – especially early literacy – provides a strong foundation for a child’s life-long academic success. This is why, for the past five years, the United Way’s Success by Six (SB6) initiative in the City of Wilmington has helped parents and young students gain literacy skills through the Motheread, Inc. program. The Fall Into Literacy book festival is a cornerstone of the SB6 initiative, which reaches thousands of low-income Latino families and brings together a diverse coalition of community stakeholders and partners to celebrate the importance of literacy for families. Through book giveaways, literacy activities and resources, the event ensures that low-income families have the knowledge and information necessary to bridge the large literacy gap that contributes to inter-generational poverty. For more information about United Way of Greater Los Angeles’ “Fall Into Literacy” book festival initiative contact Evelyn G. Aleman at (818) 881-7976 (Office), (818) 943-2481 (Cell) or via e-mail at evelyn@mipr.net. End
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