Don't get lost on your way to work

BISHAN, Singapore - Sept. 5, 2015 - PRLog -- PRESS RELEASE:

Website: hoozyu.com/book

“Don’t get lost on your way to work”

The pressure to know “exactly what you are going to do with your life”, is being applied earlier and earlier to our teenagers; children are being asked to make quite ‘life-shaping’ decisions about course options as early as thirteen years old.

The only problem is that very few teenagers have an idea of who they really are. As a result we are flooding the jobs market with young people who know what skills and qualifications they do (or don’t) have, but who have very little idea as to what they are passionate about or where their talents might lie. Historically high rates of churn in entry level jobs across the developed and developing economies, are just one of the markers that our global village has a real problem.

Jon Mason, CEO and Principal Consultant of international consultancy firm, Elaura, and author of hoozyu: Preparing yourself for life and marketplace with the Birkman Method, suggests there is a better way.

Hoozyu is aProgramme which Jon and his team at Elaura have developed for young people on their way into the marketplace. The data that powers hoozyu comes from the Birkman Method®, a psychometric tool for understanding individuals and organisations in any setting. Drawing on over 15 years of experience working with this data in the context of large multinational corporations, banks and other powerful brands, Jon sets out in this book to frame the big questions in life, including:

“who am I?”

“where does my talent lie?”

“what is my purpose here?” and

“who do I belong with?”

The book sets out not to answer those questions, but to equip young people and those who help them to develop sustainable answers of their own. With those answers in place, path to market becomes a more interesting and more sustainable journey.

Book available from 4th September, for more information visit hoozyu.com.

Note for editors:

Elaura is an International Consultancy Firm founded in UK in 2000. The Elaura UK office is in Cardiff at Indycube Trade Street Lane. CEO Jon Mason works out of the Singapore office but works with clients in the UK on a regular basis. He is available for talks, workshops and interviews.

You can request a copy of the book by contacting Déborah Reeve, Elaura’s UK Programme Manager at deborah@elaura.com.

Picture (Jon Mason) + logo: enclosed

Book title: hoozyu: Preparing yourself for life and marketplace with the Birkman Method.

Author: Jon Mason

Format: US Trade

ISBN: 978-981-04-6560-0

Publication date: September 4th

Pages: 188

Price: GBP17.13

Size: 6”x9”

Available online: Lulu, Amazon, B&N and other online retailers using GlobalReach