Lakeland Automall Ford & Hyundai Completes $10M Renovation and Remodel

LAKELAND, Fla. - Aug. 25, 2015 - PRLog -- Lakeland, FL 8-25-15— Lakeland Automall Ford and Hyundai Dealership on West Memorial Boulevard in Lakeland FL has officially completed a $10 million campus renovation and remodel that has taken nearly three years. The project began in March 2012 when Lakeland Automall President Greg Balasco authorized the demolition of the Lakeland Hyundai and Mazda building on the corner of Brunnell Parkway and Memorial Boulevard. The newly constructed and renovated facilities cover the entire 16 acre complex and 6 brand new sales, service and body shop buildings.

“It was time.” Lakeland Automall Ford and Hyundai President Greg Balasco stated. “We knew that moving forward we needed state-of-the-art facilities to meet the demands of our customers and employees.” Those demands included spacious and comfortable waiting areas, free Wi-Fi, children’s play areas, modern service and sales technologies, and showrooms that were designed to showcase the newest and most modern vehicles for years to come. The addition of FRESCO Café in the Lakeland Ford Building and air-conditioned service bays for technicians and employees makes the Lakeland Automall complex one of the most updated dealerships in Central Florida.

The Lakeland Hyundai building, Pre-Owned Building and the all-new Body Shop facilities were completed in June 2014 and the recently completed Lakeland Ford building opened to the public in June 2015. The opening of Lakeland Ford officially completes the three year project and allows the facilities to comfortably service over 100 vehicles and space to showcase over 1,000 in-stock vehicles.

“We wanted to revitalize Memorial Boulevard and create an environment where customers would want to come and enjoy their shopping experience. We also wanted it to be a place where employees enjoyed working.” Said Greg Balasco, President of Lakeland Automall Ford & Hyundai. “I’ve been in the car business for over 30 years and have seen a lot of the changes. I wanted to build the new Lakeland Automall in a way that changed the customer buying experience. I believe we’ve done it.”

The Lakeland Automall makeover is part of an economic development investment into the Lakeland community and West Memorial Boulevard.