CRH Healthcare Acquires Physicians Immediate Med’s Ten Urgent Care Centers

Combination Makes CRH Healthcare the Leading Urgent Care Operator in Atlanta
ATLANTA - Aug. 24, 2015 - PRLog -- CRH Healthcare, a quality- and patient-focused operator of urgent care centers in Alabama and Georgia recently acquired the assets of Physicians Immediate Med, the leading urgent care and family care platform in Atlanta. Combined with CRH Healthcare’s (CRH) four Atlanta area urgent care centers under the Peachtree Immediate Care brand, CRH is now the leading operator serving America’s ninth largest MSA of 5.6 million people. While physicians in each center will continue to lead each medical practice, CRH will lead a team of operators that will manage the practices’ non-clinical operations and that are focused on delivering a patient experience that lives up to their tag line, Get in. Get out. Get Better!TM

With centers in Douglasville, Hiram, Acworth, East Cobb, Peachtree Corners, Buford, Johns Creek, Gwinnett, North Point, Decatur, and next year in Snellville, Physicians Immediate Med is geographically complementary to CRH’s current centers in Fayetteville, Mableton, Newnan and LaGrange. Physicians Immediate Med is open seven days a week from 9AM to 9PM providing walk-in care for injury, illness, and minor emergencies as well as family care to keep both parents and kids healthy. In addition to the very capable staff, all the centers have extensive lab capabilities and digital x-rays onsite, allowing patients to be seen for nearly all non-life threatening medical issues without the long wait or high costs of an emergency room. As the leading urgent care center in each of their communities, the centers provide a convenient alternative to emergency rooms and urgent care options in the area.

“We opened our first walk-in center thirty years ago in Atlanta and have really become part of the community over the years. We are proud of what we have built but the time was right to combine organizations with CRH to further enable our growth in serving Atlanta.  The staff and I look forward to working with the team at CRH Healthcare,” said Dr. Mersberger, Founder of Physicians Immediate Med. Bill Miller, CEO of CRH Healthcare added, “This combination made tremendous sense. It brings together two successful companies to make one great team and Atlanta’s leader in walk-in care.” The acquisition, CRH’s fourth in three years, is part of CRH Healthcare’s growth strategy in the greater Atlanta metro region, which is part of a broader southeastern strategy that also includes three centers in Huntsville, AL operated under the Urgent Medcare brand.

In support of the acquisition and their future growth expectations, CRH also brought in a new, lead equity sponsor, MSouth Equity Partners, which is also based in Atlanta. Capstar and Cadence Bank provided additional financing for the transaction.

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About CRH Healthcare
CRH Healthcare was founded in 2012 to build a consumer and quality-focused urgent care center industry leader through both acquisitions and de novo development.  Everything the company does is focused on what it calls “The 5 C’s”—being Convenient, Caring, Courteous, Competent, and Compliant. Led by a group of experienced professionals who have led companies and investments in the healthcare industry as well as the consumer and retail industries, CRH is well positioned to further its strategy in the Southeast.  CRH Healthcare is a member of the Urgent Care Association of America.

About MSouth Equity Partners
MSouth Equity Partners is a private equity investment firm that provides equity capital and expertise to support management teams in acquisitions and recapitalizations of lower middle market companies typically valued between $25 and $125 million. Based in Atlanta, Georgia, MSouth invests primarily in the South with a consistent focus on management buyouts of companies in sectors where the firm has significant investment, management and transactional experience. MSouth invests with the objective of increasing operating cash flow through growth initiatives and active ownership.  A key element of MSouth's investment strategy is partnering with proven management teams to create value. With $1.3 billion under management across three funds, MSouth is a successor to Cravey, Green & Wahlen, Inc., which was founded in 1984.

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